#741771#741771

#741771 is a dark, vivid purple. Relative luminance 0.055; OKLCH L 40.2% C 0.162 H 329.5°. Best body text is #FFFFFF at 9.98:1 contrast (WCAG AA passes).

Color values

HEX	#741771
RGB	rgb(116, 23, 113)
HSL	hsl(302, 67%, 27%)
HSV	hsv(302, 80%, 45%)
CMYK	cmyk(0%, 80.2%, 2.6%, 54.5%)
CIE-LAB	lab(28.16, 49.47, -29.68)
CIE-LCH	lch(28.16, 57.69, 329.03°)
OKLab	oklab(40.22% 0.1396 -0.0821)
OKLCH	oklch(40.22% 0.162 329.5)
XYZ	xyz(10.4894, 5.5189, 16.1324)
Luminance	0.0552 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741771 #17741A

analogous

#481774 #741771 #741743

triadic

#741771 #717417 #177174

tetradic

#741771 #744817 #17741A #174374

square

#741771 #744817 #17741A #174374

split-complementary

#741771 #437417 #177448

monochromatic

#1A0519 #410D3F #741771 #A721A3 #D630D1

Accessibility & contrast

On white

9.98

#741771 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.10

#741771 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741771

9.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741771	#FFFFFF	#000000	##FFFFFF
##741771	1.00	9.98	2.10	9.98
#FFFFFF	9.98	1.00	21.00	1.00
#000000	2.10	21.00	1.00	21.00
##FFFFFF	9.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#063B73

Deuteranopia (green-blind)

#34476F

Tritanopia (blue-blind)

#782543

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #741771;
/* rgb */ color: rgb(116, 23, 113);
/* oklch */ color: oklch(40.2% 0.162 329.5);

Tailwind

colors: {
  custom: {
    50: '#9f609a',
    500: '#741771',
    950: '#000000',
  },
}

SCSS

$custom: #741771;
$custom-light: #9f609a;
$custom-dark: #000000;

JSON

{
  "hex": "#741771",
  "rgb": {
    "r": 116,
    "g": 23,
    "b": 113
  },
  "hsl": {
    "h": 301.935,
    "s": 66.906,
    "l": 27.255
  },
  "oklch": {
    "l": 0.40223,
    "c": 0.16195,
    "h": 329.5
  },
  "luminance": 0.05518
}

Semantic roles & 50–950 ramp

primary

#741771

secondary

#3DA941

accent

#EA443E

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050E

muted

#7F7A7E

Preview Lab

Preview with #741771

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →