#741768#741768

#741768 is a dark, vivid purple. Relative luminance 0.053; OKLCH L 39.7% C 0.155 H 334.1°. Best body text is #FFFFFF at 10.17:1 contrast (WCAG AA passes).

Color values

HEX#741768
RGBrgb(116, 23, 104)
HSLhsl(308, 67%, 27%)
HSVhsv(308, 80%, 45%)
CMYKcmyk(0%, 80.2%, 10.3%, 54.5%)
CIE-LABlab(27.64, 47.98, -24.71)
CIE-LCHlch(27.64, 53.97, 332.75°)
OKLaboklab(39.68% 0.1394 -0.0677)
OKLCHoklch(39.68% 0.155 334.1)
XYZxyz(10.0076, 5.3262, 13.5950)
Luminance0.0532 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#741768 #177423
analogous
#521774 #741768 #74173A
triadic
#741768 #687417 #176874
tetradic
#741768 #745217 #177423 #173A74
square
#741768 #745217 #177423 #173A74
split-complementary
#741768 #3A7417 #177452
monochromatic
#1A0517 #410D3A #741768 #A72196 #D630C0

Accessibility & contrast

On white

10.17
#741768 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.07
#741768 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741768
10.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##741768#FFFFFF#000000##FFFFFF
##7417681.0010.172.0710.17
#FFFFFF10.171.0021.001.00
#0000002.0721.001.0021.00
##FFFFFF10.171.0021.001.00

Color blindness preview

Protanopia (red-blind)
#15396A
Deuteranopia (green-blind)
#384666
Tritanopia (blue-blind)
#7A203E
Achromatopsia (no color)
#414141

Design tokens & code

CSS
--color: #741768;
/* rgb */ color: rgb(116, 23, 104);
/* oklch */ color: oklch(39.7% 0.155 334.1);
Tailwind
colors: {
  custom: {
    50: '#9f6093',
    500: '#741768',
    950: '#000000',
  },
}
SCSS
$custom: #741768;
$custom-light: #9f6093;
$custom-dark: #000000;
JSON
{
  "hex": "#741768",
  "rgb": {
    "r": 116,
    "g": 23,
    "b": 104
  },
  "hsl": {
    "h": 307.742,
    "s": 66.906,
    "l": 27.255
  },
  "oklch": {
    "l": 0.39682,
    "c": 0.15497,
    "h": 334.1
  },
  "luminance": 0.05325
}

Semantic roles & 50–950 ramp

primary
#741768
secondary
#3DA94B
accent
#EA543E
background
#FAF6F9
surface
#F4EBF1
border
#CEC6CB
text
#0F050D
muted
#7F7A7E

Preview Lab

Preview with #741768

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#741768 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva