#741727#741727

#741727 is a dark, vivid red. Relative luminance 0.045; OKLCH L 37.1% C 0.126 H 16.8°. Best body text is #FFFFFF at 11.09:1 contrast (WCAG AA passes).

Color values

HEX	#741727
RGB	rgb(116, 23, 39)
HSL	hsl(350, 67%, 27%)
HSV	hsv(350, 80%, 45%)
CMYK	cmyk(0%, 80.2%, 66.4%, 54.5%)
CIE-LAB	lab(25.18, 40.49, 15.17)
CIE-LCH	lch(25.18, 43.24, 20.54°)
OKLab	oklab(37.08% 0.1208 0.0365)
OKLCH	oklch(37.08% 0.126 16.8)
XYZ	xyz(7.8759, 4.4735, 2.3678)
Luminance	0.0447 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741727 #177464

analogous

#741756 #741727 #743517

triadic

#741727 #277417 #172774

tetradic

#741727 #567417 #177464 #351774

square

#741727 #567417 #177464 #351774

split-complementary

#741727 #177435 #175674

monochromatic

#1A0509 #410D16 #741727 #A72138 #D6304C

Accessibility & contrast

On white

11.09

#741727 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.89

#741727 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741727

11.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741727	#FFFFFF	#000000	##FFFFFF
##741727	1.00	11.09	1.89	11.09
#FFFFFF	11.09	1.00	21.00	1.00
#000000	1.89	21.00	1.00	21.00
##FFFFFF	11.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#322F27

Deuteranopia (green-blind)

#494324

Tritanopia (blue-blind)

#80001E

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #741727;
/* rgb */ color: rgb(116, 23, 39);
/* oklch */ color: oklch(37.1% 0.126 16.8);

Tailwind

colors: {
  custom: {
    50: '#a25e60',
    500: '#741727',
    950: '#000000',
  },
}

SCSS

$custom: #741727;
$custom-light: #a25e60;
$custom-dark: #000000;

JSON

{
  "hex": "#741727",
  "rgb": {
    "r": 116,
    "g": 23,
    "b": 39
  },
  "hsl": {
    "h": 349.677,
    "s": 66.906,
    "l": 27.255
  },
  "oklch": {
    "l": 0.37083,
    "c": 0.12622,
    "h": 16.8
  },
  "luminance": 0.04472
}

Semantic roles & 50–950 ramp

primary

#741727

secondary

#3DA997

accent

#EACC3E

background

#FAF5F5

surface

#F4E9E9

border

#CEC5C5

text

#100505

muted

#7F7979

Preview Lab

Preview with #741727

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →