#741724#741724

#741724 is a dark, vivid red. Relative luminance 0.045; OKLCH L 37.0% C 0.126 H 18.8°. Best body text is #FFFFFF at 11.11:1 contrast (WCAG AA passes).

Color values

HEX	#741724
RGB	rgb(116, 23, 36)
HSL	hsl(352, 67%, 27%)
HSV	hsv(352, 80%, 45%)
CMYK	cmyk(0%, 80.2%, 69%, 54.5%)
CIE-LAB	lab(25.12, 40.30, 17.12)
CIE-LCH	lch(25.12, 43.79, 23.02°)
OKLab	oklab(37.02% 0.1195 0.0406)
OKLCH	oklch(37.02% 0.126 18.8)
XYZ	xyz(7.8281, 4.4544, 2.1163)
Luminance	0.0445 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741724 #177467

analogous

#741753 #741724 #743917

triadic

#741724 #247417 #172474

tetradic

#741724 #537417 #177467 #391774

square

#741724 #537417 #177467 #391774

split-complementary

#741724 #177439 #175374

monochromatic

#1A0508 #410D14 #741724 #A72134 #D63047

Accessibility & contrast

On white

11.11

#741724 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.89

#741724 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741724

11.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741724	#FFFFFF	#000000	##FFFFFF
##741724	1.00	11.11	1.89	11.11
#FFFFFF	11.11	1.00	21.00	1.00
#000000	1.89	21.00	1.00	21.00
##FFFFFF	11.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#322F24

Deuteranopia (green-blind)

#494321

Tritanopia (blue-blind)

#80001D

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #741724;
/* rgb */ color: rgb(116, 23, 36);
/* oklch */ color: oklch(37.0% 0.126 18.8);

Tailwind

colors: {
  custom: {
    50: '#a35d5e',
    500: '#741724',
    950: '#000000',
  },
}

SCSS

$custom: #741724;
$custom-light: #a35d5e;
$custom-dark: #000000;

JSON

{
  "hex": "#741724",
  "rgb": {
    "r": 116,
    "g": 23,
    "b": 36
  },
  "hsl": {
    "h": 351.613,
    "s": 66.906,
    "l": 27.255
  },
  "oklch": {
    "l": 0.3702,
    "c": 0.12625,
    "h": 18.8
  },
  "luminance": 0.04453
}

Semantic roles & 50–950 ramp

primary

#741724

secondary

#3DA99A

accent

#EAD23E

background

#FAF5F5

surface

#F4E9E9

border

#CEC5C5

text

#100504

muted

#7F7979

Preview Lab

Preview with #741724

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →