#741718#741718
#741718 is a dark, vivid red. Relative luminance 0.044; OKLCH L 36.8% C 0.127 H 25.6°. Best body text is #FFFFFF at 11.18:1 contrast (WCAG AA passes).
Color values
| HEX | #741718 |
|---|---|
| RGB | rgb(116, 23, 24) |
| HSL | hsl(359, 67%, 27%) |
| HSV | hsv(359, 80%, 45%) |
| CMYK | cmyk(0%, 80.2%, 79.3%, 54.5%) |
| CIE-LAB | lab(24.93, 39.69, 24.77) |
| CIE-LCH | lch(24.93, 46.78, 31.97°) |
| OKLab | oklab(36.82% 0.1147 0.0551) |
| OKLCH | oklch(36.82% 0.127 25.6) |
| XYZ | xyz(7.6746, 4.3930, 1.3078) |
| Luminance | 0.0439 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rosewood
#65000B
ΔE00 4.09
Reddy Brown
#6E1005
ΔE00 4.32
Blood
#770001
ΔE00 4.56
Burgundy
#800020
ΔE00 4.98
Crimson (survey)
#8C000F
ΔE00 5.39
Claret
#680018
ΔE00 5.45
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741718 #177473
analogous
#741746 #741718 #744517
triadic
#741718 #187417 #171874
tetradic
#741718 #467417 #177473 #451774
square
#741718 #467417 #177473 #451774
split-complementary
#741718 #177445 #174674
monochromatic
#1A0505 #410D0D #741718 #A72123 #D63031
Accessibility & contrast
On white
11.18
#741718 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.88
#741718 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741718
11.18:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741718 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741718 | 1.00 | 11.18 | 1.88 | 11.18 |
| #FFFFFF | 11.18 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.18 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#342E17
Deuteranopia (green-blind)
#4B4214
Tritanopia (blue-blind)
#800019
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #741718; /* rgb */ color: rgb(116, 23, 24); /* oklch */ color: oklch(36.8% 0.127 25.6);
Tailwind
colors: {
custom: {
50: '#a45d55',
500: '#741718',
950: '#000000',
},
}SCSS
$custom: #741718; $custom-light: #a45d55; $custom-dark: #000000;
JSON
{
"hex": "#741718",
"rgb": {
"r": 116,
"g": 23,
"b": 24
},
"hsl": {
"h": 359.355,
"s": 66.906,
"l": 27.255
},
"oklch": {
"l": 0.36818,
"c": 0.12726,
"h": 25.6
},
"luminance": 0.04392
}Semantic roles & 50–950 ramp
primary
#741718
secondary
#3DA9A8
accent
#EAE83E
background
#FAF5F4
surface
#F4E9E8
border
#CEC5C4
text
#110503
muted
#807978