#741713#741713

#741713 is a dark, vivid red. Relative luminance 0.044; OKLCH L 36.8% C 0.128 H 28.0°. Best body text is #FFFFFF at 11.20:1 contrast (WCAG AA passes).

Color values

HEX	#741713
RGB	rgb(116, 23, 19)
HSL	hsl(2, 72%, 26%)
HSV	hsv(2, 84%, 45%)
CMYK	cmyk(0%, 80.2%, 83.6%, 54.5%)
CIE-LAB	lab(24.87, 39.50, 27.78)
CIE-LCH	lch(24.87, 48.29, 35.12°)
OKLab	oklab(36.76% 0.113 0.06)
OKLCH	oklch(36.76% 0.128 28)
XYZ	xyz(7.6273, 4.3740, 1.0586)
Luminance	0.0437 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741713 #137074

analogous

#741340 #741713 #744813

triadic

#741713 #137417 #171374

tetradic

#741713 #407413 #137074 #481374

square

#741713 #407413 #137074 #481374

split-complementary

#741713 #137448 #134074

monochromatic

#1A0504 #3F0D0A #741713 #A9211C #DB2D26

Accessibility & contrast

On white

11.20

#741713 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.87

#741713 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741713

11.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741713	#FFFFFF	#000000	##FFFFFF
##741713	1.00	11.20	1.87	11.20
#FFFFFF	11.20	1.00	21.00	1.00
#000000	1.87	21.00	1.00	21.00
##FFFFFF	11.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#342E11

Deuteranopia (green-blind)

#4B420F

Tritanopia (blue-blind)

#800017

Achromatopsia (no color)

#3B3B3B

Design tokens & code

CSS

--color: #741713;
/* rgb */ color: rgb(116, 23, 19);
/* oklch */ color: oklch(36.8% 0.128 28.0);

Tailwind

colors: {
  custom: {
    50: '#a45d51',
    500: '#741713',
    950: '#000000',
  },
}

SCSS

$custom: #741713;
$custom-light: #a45d51;
$custom-dark: #000000;

JSON

{
  "hex": "#741713",
  "rgb": {
    "r": 116,
    "g": 23,
    "b": 19
  },
  "hsl": {
    "h": 2.474,
    "s": 71.852,
    "l": 26.471
  },
  "oklch": {
    "l": 0.36756,
    "c": 0.12794,
    "h": 28
  },
  "luminance": 0.04373
}

Semantic roles & 50–950 ramp

primary

#741713

secondary

#38A6AA

accent

#E7EF39

background

#FBF5F4

surface

#F5E9E7

border

#CFC5C3

text

#110502

muted

#807978

Preview Lab

Preview with #741713

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →