#741668#741668

#741668 is a dark, vivid purple. Relative luminance 0.053; OKLCH L 39.6% C 0.156 H 334.1°. Best body text is #FFFFFF at 10.21:1 contrast (WCAG AA passes).

Color values

HEX#741668
RGBrgb(116, 22, 104)
HSLhsl(308, 68%, 27%)
HSVhsv(308, 81%, 45%)
CMYKcmyk(0%, 81%, 10.3%, 54.5%)
CIE-LABlab(27.54, 48.29, -24.88)
CIE-LCHlch(27.54, 54.32, 332.74°)
OKLaboklab(39.61% 0.1403 -0.0682)
OKLCHoklch(39.61% 0.156 334.1)
XYZxyz(9.9882, 5.2872, 13.5885)
Luminance0.0529 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#741668 #167422
analogous
#511674 #741668 #741639
triadic
#741668 #687416 #166874
tetradic
#741668 #745116 #167422 #163974
square
#741668 #745116 #167422 #163974
split-complementary
#741668 #397416 #167451
monochromatic
#1A0517 #410C3A #741668 #A72096 #D72DC2

Accessibility & contrast

On white

10.21
#741668 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.06
#741668 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741668
10.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##741668#FFFFFF#000000##FFFFFF
##7416681.0010.212.0610.21
#FFFFFF10.211.0021.001.00
#0000002.0621.001.0021.00
##FFFFFF10.211.0021.001.00

Color blindness preview

Protanopia (red-blind)
#13386A
Deuteranopia (green-blind)
#384666
Tritanopia (blue-blind)
#7A203E
Achromatopsia (no color)
#414141

Design tokens & code

CSS
--color: #741668;
/* rgb */ color: rgb(116, 22, 104);
/* oklch */ color: oklch(39.6% 0.156 334.1);
Tailwind
colors: {
  custom: {
    50: '#9f6093',
    500: '#741668',
    950: '#000000',
  },
}
SCSS
$custom: #741668;
$custom-light: #9f6093;
$custom-dark: #000000;
JSON
{
  "hex": "#741668",
  "rgb": {
    "r": 116,
    "g": 22,
    "b": 104
  },
  "hsl": {
    "h": 307.66,
    "s": 68.116,
    "l": 27.059
  },
  "oklch": {
    "l": 0.39606,
    "c": 0.15599,
    "h": 334.1
  },
  "luminance": 0.05286
}

Semantic roles & 50–950 ramp

primary
#741668
secondary
#3CAA4A
accent
#EB533D
background
#FAF6F9
surface
#F4EBF1
border
#CEC6CB
text
#0F050D
muted
#7F7A7E

Preview Lab

Preview with #741668

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#741668 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva