#741665#741665

#741665 is a dark, vivid purple. Relative luminance 0.052; OKLCH L 39.4% C 0.154 H 335.7°. Best body text is #FFFFFF at 10.27:1 contrast (WCAG AA passes).

Color values

HEX#741665
RGBrgb(116, 22, 101)
HSLhsl(310, 68%, 27%)
HSVhsv(310, 81%, 45%)
CMYKcmyk(0%, 81%, 12.9%, 54.5%)
CIE-LABlab(27.37, 47.81, -23.19)
CIE-LCHlch(27.37, 53.14, 334.12°)
OKLaboklab(39.43% 0.1401 -0.0634)
OKLCHoklch(39.43% 0.154 335.7)
XYZxyz(9.8385, 5.2273, 12.8002)
Luminance0.0523 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#741665 #167425
analogous
#541674 #741665 #741636
triadic
#741665 #657416 #166574
tetradic
#741665 #745416 #167425 #163674
square
#741665 #745416 #167425 #163674
split-complementary
#741665 #367416 #167454
monochromatic
#1A0516 #410C38 #741665 #A72092 #D72DBC

Accessibility & contrast

On white

10.27
#741665 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.05
#741665 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741665
10.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##741665#FFFFFF#000000##FFFFFF
##7416651.0010.272.0510.27
#FFFFFF10.271.0021.001.00
#0000002.0521.001.0021.00
##FFFFFF10.271.0021.001.00

Color blindness preview

Protanopia (red-blind)
#173867
Deuteranopia (green-blind)
#394663
Tritanopia (blue-blind)
#7A1E3C
Achromatopsia (no color)
#414141

Design tokens & code

CSS
--color: #741665;
/* rgb */ color: rgb(116, 22, 101);
/* oklch */ color: oklch(39.4% 0.154 335.7);
Tailwind
colors: {
  custom: {
    50: '#9f5f91',
    500: '#741665',
    950: '#000000',
  },
}
SCSS
$custom: #741665;
$custom-light: #9f5f91;
$custom-dark: #000000;
JSON
{
  "hex": "#741665",
  "rgb": {
    "r": 116,
    "g": 22,
    "b": 101
  },
  "hsl": {
    "h": 309.574,
    "s": 68.116,
    "l": 27.059
  },
  "oklch": {
    "l": 0.39434,
    "c": 0.15375,
    "h": 335.7
  },
  "luminance": 0.05226
}

Semantic roles & 50–950 ramp

primary
#741665
secondary
#3CAA4E
accent
#EB593D
background
#FAF5F8
surface
#F4EAF0
border
#CEC6CB
text
#0F050C
muted
#7F797D

Preview Lab

Preview with #741665

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#741665 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva