#741440#741440

#741440 is a dark, vivid pink. Relative luminance 0.046; OKLCH L 37.6% C 0.134 H 358.6°. Best body text is #FFFFFF at 10.96:1 contrast (WCAG AA passes).

Color values

HEX#741440
RGBrgb(116, 20, 64)
HSLhsl(333, 71%, 27%)
HSVhsv(333, 83%, 45%)
CMYKcmyk(0%, 82.8%, 44.8%, 54.5%)
CIE-LABlab(25.52, 43.57, -1.41)
CIE-LCHlch(25.52, 43.60, 358.14°)
OKLaboklab(37.55% 0.134 -0.0032)
OKLCHoklch(37.55% 0.134 358.6)
XYZxyz(8.3787, 4.5846, 5.2932)
Luminance0.0458 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#741440 #147448
analogous
#741470 #741440 #741814
triadic
#741440 #407414 #144074
tetradic
#741440 #707414 #147448 #181474
square
#741440 #707414 #147448 #181474
split-complementary
#741440 #147418 #147074
monochromatic
#1A050E #400B23 #741440 #A81D5D #DA287A

Accessibility & contrast

On white

10.96
#741440 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.92
#741440 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741440
10.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##741440#FFFFFF#000000##FFFFFF
##7414401.0010.961.9210.96
#FFFFFF10.961.0021.001.00
#0000001.9221.001.0021.00
##FFFFFF10.961.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2A3141
Deuteranopia (green-blind)
#44433E
Tritanopia (blue-blind)
#7E0128
Achromatopsia (no color)
#3C3C3C

Design tokens & code

CSS
--color: #741440;
/* rgb */ color: rgb(116, 20, 64);
/* oklch */ color: oklch(37.6% 0.134 358.6);
Tailwind
colors: {
  custom: {
    50: '#a15d74',
    500: '#741440',
    950: '#000000',
  },
}
SCSS
$custom: #741440;
$custom-light: #a15d74;
$custom-dark: #000000;
JSON
{
  "hex": "#741440",
  "rgb": {
    "r": 116,
    "g": 20,
    "b": 64
  },
  "hsl": {
    "h": 332.5,
    "s": 70.588,
    "l": 26.667
  },
  "oklch": {
    "l": 0.37553,
    "c": 0.13406,
    "h": 358.6
  },
  "luminance": 0.04583
}

Semantic roles & 50–950 ramp

primary
#741440
secondary
#3AAA77
accent
#ED9B3A
background
#FAF5F7
surface
#F4E9ED
border
#CEC5C8
text
#100508
muted
#7F797B

Preview Lab

Preview with #741440

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#741440 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva