#741423#741423
#741423 is a dark, vivid red. Relative luminance 0.043; OKLCH L 36.7% C 0.129 H 18.5°. Best body text is #FFFFFF at 11.25:1 contrast (WCAG AA passes).
Color values
| HEX | #741423 |
|---|---|
| RGB | rgb(116, 20, 35) |
| HSL | hsl(351, 71%, 27%) |
| HSV | hsv(351, 83%, 45%) |
| CMYK | cmyk(0%, 82.8%, 69.8%, 54.5%) |
| CIE-LAB | lab(24.75, 41.22, 17.33) |
| CIE-LCH | lch(24.75, 44.72, 22.80°) |
| OKLab | oklab(36.74% 0.1223 0.041) |
| OKLCH | oklch(36.74% 0.129 18.5) |
| XYZ | xyz(7.7569, 4.3359, 2.0183) |
| Luminance | 0.0433 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 2.08
Burgundy
#800020
ΔE00 2.83
Claret
#680018
ΔE00 3.37
Bordeaux
#7B002C
ΔE00 4.70
Maroon (survey)
#650021
ΔE00 5.15
Rosewood
#65000B
ΔE00 5.96
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741423 #147465
analogous
#741453 #741423 #743514
triadic
#741423 #237414 #142374
tetradic
#741423 #537414 #147465 #351474
square
#741423 #537414 #147465 #351474
split-complementary
#741423 #147435 #145374
monochromatic
#1A0508 #400B13 #741423 #A81D33 #DA2844
Accessibility & contrast
On white
11.25
#741423 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.87
#741423 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741423
11.25:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741423 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741423 | 1.00 | 11.25 | 1.87 | 11.25 |
| #FFFFFF | 11.25 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.87 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.25 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#312E23
Deuteranopia (green-blind)
#494220
Tritanopia (blue-blind)
#80001B
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #741423; /* rgb */ color: rgb(116, 20, 35); /* oklch */ color: oklch(36.7% 0.129 18.5);
Tailwind
colors: {
custom: {
50: '#a35c5d',
500: '#741423',
950: '#000000',
},
}SCSS
$custom: #741423; $custom-light: #a35c5d; $custom-dark: #000000;
JSON
{
"hex": "#741423",
"rgb": {
"r": 116,
"g": 20,
"b": 35
},
"hsl": {
"h": 350.625,
"s": 70.588,
"l": 26.667
},
"oklch": {
"l": 0.36742,
"c": 0.12895,
"h": 18.5
},
"luminance": 0.04335
}Semantic roles & 50–950 ramp
primary
#741423
secondary
#3AAA99
accent
#EDD13A
background
#FAF5F5
surface
#F4E9E9
border
#CEC5C5
text
#100504
muted
#7F7979