#741324#741324
#741324 is a dark, vivid red. Relative luminance 0.043; OKLCH L 36.7% C 0.130 H 17.6°. Best body text is #FFFFFF at 11.28:1 contrast (WCAG AA passes).
Color values
| HEX | #741324 |
|---|---|
| RGB | rgb(116, 19, 36) |
| HSL | hsl(349, 72%, 26%) |
| HSV | hsv(349, 84%, 45%) |
| CMYK | cmyk(0%, 83.6%, 69%, 54.5%) |
| CIE-LAB | lab(24.66, 41.59, 16.54) |
| CIE-LCH | lch(24.66, 44.76, 21.69°) |
| OKLab | oklab(36.68% 0.1237 0.0393) |
| OKLCH | oklch(36.68% 0.13 17.6) |
| XYZ | xyz(7.7546, 4.3073, 2.0918) |
| Luminance | 0.0431 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 1.87
Burgundy
#800020
ΔE00 2.96
Claret
#680018
ΔE00 3.42
Bordeaux
#7B002C
ΔE00 4.18
Maroon (survey)
#650021
ΔE00 4.75
Wine
#722F37
ΔE00 6.03
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741324 #137463
analogous
#741355 #741324 #743313
triadic
#741324 #247413 #132474
tetradic
#741324 #557413 #137463 #331374
square
#741324 #557413 #137463 #331374
split-complementary
#741324 #137433 #135574
monochromatic
#1A0408 #3F0A14 #741324 #A91C34 #DB2646
Accessibility & contrast
On white
11.28
#741324 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.86
#741324 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741324
11.28:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741324 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741324 | 1.00 | 11.28 | 1.86 | 11.28 |
| #FFFFFF | 11.28 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.28 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#302E24
Deuteranopia (green-blind)
#494221
Tritanopia (blue-blind)
#80001B
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #741324; /* rgb */ color: rgb(116, 19, 36); /* oklch */ color: oklch(36.7% 0.130 17.6);
Tailwind
colors: {
custom: {
50: '#a35c5e',
500: '#741324',
950: '#000000',
},
}SCSS
$custom: #741324; $custom-light: #a35c5e; $custom-dark: #000000;
JSON
{
"hex": "#741324",
"rgb": {
"r": 116,
"g": 19,
"b": 36
},
"hsl": {
"h": 349.485,
"s": 71.852,
"l": 26.471
},
"oklch": {
"l": 0.36681,
"c": 0.12976,
"h": 17.6
},
"luminance": 0.04306
}Semantic roles & 50–950 ramp
primary
#741324
secondary
#38AA96
accent
#EFCF39
background
#FAF5F5
surface
#F4E9E9
border
#CEC5C5
text
#100404
muted
#7F7979