#741323#741323
#741323 is a dark, vivid red. Relative luminance 0.043; OKLCH L 36.7% C 0.130 H 18.2°. Best body text is #FFFFFF at 11.29:1 contrast (WCAG AA passes).
Color values
| HEX | #741323 |
|---|---|
| RGB | rgb(116, 19, 35) |
| HSL | hsl(350, 72%, 26%) |
| HSV | hsv(350, 84%, 45%) |
| CMYK | cmyk(0%, 83.6%, 69.8%, 54.5%) |
| CIE-LAB | lab(24.64, 41.53, 17.20) |
| CIE-LCH | lch(24.64, 44.95, 22.49°) |
| OKLab | oklab(36.66% 0.1233 0.0406) |
| OKLCH | oklch(36.66% 0.13 18.2) |
| XYZ | xyz(7.7396, 4.3013, 2.0125) |
| Luminance | 0.0430 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 1.95
Burgundy
#800020
ΔE00 2.81
Claret
#680018
ΔE00 3.31
Bordeaux
#7B002C
ΔE00 4.54
Maroon (survey)
#650021
ΔE00 5.00
Rosewood
#65000B
ΔE00 6.02
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741323 #137464
analogous
#741354 #741323 #743413
triadic
#741323 #237413 #132374
tetradic
#741323 #547413 #137464 #341374
square
#741323 #547413 #137464 #341374
split-complementary
#741323 #137434 #135474
monochromatic
#1A0408 #3F0A13 #741323 #A91C33 #DB2644
Accessibility & contrast
On white
11.29
#741323 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.86
#741323 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741323
11.29:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741323 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741323 | 1.00 | 11.29 | 1.86 | 11.29 |
| #FFFFFF | 11.29 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.29 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#302E23
Deuteranopia (green-blind)
#494220
Tritanopia (blue-blind)
#80001A
Achromatopsia (no color)
#3A3A3A
Design tokens & code
CSS
--color: #741323; /* rgb */ color: rgb(116, 19, 35); /* oklch */ color: oklch(36.7% 0.130 18.2);
Tailwind
colors: {
custom: {
50: '#a35c5d',
500: '#741323',
950: '#000000',
},
}SCSS
$custom: #741323; $custom-light: #a35c5d; $custom-dark: #000000;
JSON
{
"hex": "#741323",
"rgb": {
"r": 116,
"g": 19,
"b": 35
},
"hsl": {
"h": 350.103,
"s": 71.852,
"l": 26.471
},
"oklch": {
"l": 0.36661,
"c": 0.12978,
"h": 18.2
},
"luminance": 0.043
}Semantic roles & 50–950 ramp
primary
#741323
secondary
#38AA98
accent
#EFD139
background
#FAF5F5
surface
#F4E9E9
border
#CEC5C5
text
#100404
muted
#7F7979