#741273#741273

#741273 is a dark, vivid purple. Relative luminance 0.054; OKLCH L 40.0% C 0.168 H 328.6°. Best body text is #FFFFFF at 10.11:1 contrast (WCAG AA passes).

Color values

HEX#741273
RGBrgb(116, 18, 115)
HSLhsl(301, 73%, 26%)
HSVhsv(301, 84%, 45%)
CMYKcmyk(0%, 84.5%, 0.9%, 54.5%)
CIE-LABlab(27.80, 51.21, -31.54)
CIE-LCHlch(27.80, 60.14, 328.37°)
OKLaboklab(40% 0.1435 -0.0875)
OKLCHoklch(40% 0.168 328.6)
XYZxyz(10.5132, 5.3842, 16.7019)
Luminance0.0538 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#741273 #127413
analogous
#441274 #741273 #741242
triadic
#741273 #737412 #127374
tetradic
#741273 #744412 #127413 #124274
square
#741273 #744412 #127413 #124274
split-complementary
#741273 #427412 #127444
monochromatic
#1A041A #3F0A3E #741273 #A91AA8 #DD23DB

Accessibility & contrast

On white

10.11
#741273 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.08
#741273 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741273
10.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##741273#FFFFFF#000000##FFFFFF
##7412731.0010.112.0810.11
#FFFFFF10.111.0021.001.00
#0000002.0821.001.0021.00
##FFFFFF10.111.0021.001.00

Color blindness preview

Protanopia (red-blind)
#003A75
Deuteranopia (green-blind)
#314671
Tritanopia (blue-blind)
#782444
Achromatopsia (no color)
#424242

Design tokens & code

CSS
--color: #741273;
/* rgb */ color: rgb(116, 18, 115);
/* oklch */ color: oklch(40.0% 0.168 328.6);
Tailwind
colors: {
  custom: {
    50: '#a05f9c',
    500: '#741273',
    950: '#000000',
  },
}
SCSS
$custom: #741273;
$custom-light: #a05f9c;
$custom-dark: #000000;
JSON
{
  "hex": "#741273",
  "rgb": {
    "r": 116,
    "g": 18,
    "b": 115
  },
  "hsl": {
    "h": 300.612,
    "s": 73.134,
    "l": 26.275
  },
  "oklch": {
    "l": 0.40004,
    "c": 0.16808,
    "h": 328.6
  },
  "luminance": 0.05383
}

Semantic roles & 50–950 ramp

primary
#741273
secondary
#37AB38
accent
#F03A38
background
#FAF5F9
surface
#F4EAF2
border
#CEC6CC
text
#0F050E
muted
#7F797E

Preview Lab

Preview with #741273

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#741273 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva