#741240#741240

#741240 is a dark, vivid pink. Relative luminance 0.045; OKLCH L 37.4% C 0.136 H 358.3°. Best body text is #FFFFFF at 11.03:1 contrast (WCAG AA passes).

Color values

HEX	#741240
RGB	rgb(116, 18, 64)
HSL	hsl(332, 73%, 26%)
HSV	hsv(332, 84%, 45%)
CMYK	cmyk(0%, 84.5%, 44.8%, 54.5%)
CIE-LAB	lab(25.31, 44.16, -1.71)
CIE-LCH	lch(25.31, 44.19, 357.78°)
OKLab	oklab(37.4% 0.1359 -0.004)
OKLCH	oklch(37.4% 0.136 358.3)
XYZ	xyz(8.3448, 4.5169, 5.2819)
Luminance	0.0452 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741240 #127446

analogous

#741271 #741240 #741512

triadic

#741240 #407412 #124074

tetradic

#741240 #717412 #127446 #151274

square

#741240 #717412 #127446 #151274

split-complementary

#741240 #127415 #127174

monochromatic

#1A040F #3F0A23 #741240 #A91A5D #DD237B

Accessibility & contrast

On white

11.03

#741240 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.90

#741240 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741240

11.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741240	#FFFFFF	#000000	##FFFFFF
##741240	1.00	11.03	1.90	11.03
#FFFFFF	11.03	1.00	21.00	1.00
#000000	1.90	21.00	1.00	21.00
##FFFFFF	11.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#293041

Deuteranopia (green-blind)

#44433E

Tritanopia (blue-blind)

#7E0027

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #741240;
/* rgb */ color: rgb(116, 18, 64);
/* oklch */ color: oklch(37.4% 0.136 358.3);

Tailwind

colors: {
  custom: {
    50: '#a15d74',
    500: '#741240',
    950: '#000000',
  },
}

SCSS

$custom: #741240;
$custom-light: #a15d74;
$custom-dark: #000000;

JSON

{
  "hex": "#741240",
  "rgb": {
    "r": 116,
    "g": 18,
    "b": 64
  },
  "hsl": {
    "h": 331.837,
    "s": 73.134,
    "l": 26.275
  },
  "oklch": {
    "l": 0.37403,
    "c": 0.13596,
    "h": 358.3
  },
  "luminance": 0.04516
}

Semantic roles & 50–950 ramp

primary

#741240

secondary

#37AB74

accent

#F09A38

background

#FAF5F7

surface

#F4E9ED

border

#CEC5C8

text

#100508

muted

#7F797B

Preview Lab

Preview with #741240

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →