#741040#741040

#741040 is a dark, vivid pink. Relative luminance 0.045; OKLCH L 37.3% C 0.138 H 358.0°. Best body text is #FFFFFF at 11.11:1 contrast (WCAG AA passes).

Color values

HEX	#741040
RGB	rgb(116, 16, 64)
HSL	hsl(331, 76%, 26%)
HSV	hsv(331, 86%, 45%)
CMYK	cmyk(0%, 86.2%, 44.8%, 54.5%)
CIE-LAB	lab(25.12, 44.70, -1.99)
CIE-LCH	lch(25.12, 44.75, 357.45°)
OKLab	oklab(37.26% 0.1376 -0.0047)
OKLCH	oklch(37.26% 0.138 358)
XYZ	xyz(8.3138, 4.4549, 5.2716)
Luminance	0.0445 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741040 #107444

analogous

#741072 #741040 #741210

triadic

#741040 #407410 #104074

tetradic

#741040 #727410 #107444 #121074

square

#741040 #727410 #107444 #121074

split-complementary

#741040 #107412 #107274

monochromatic

#1B040F #3E0922 #741040 #AA175E #E01F7B

Accessibility & contrast

On white

11.11

#741040 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.89

#741040 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741040

11.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741040	#FFFFFF	#000000	##FFFFFF
##741040	1.00	11.11	1.89	11.11
#FFFFFF	11.11	1.00	21.00	1.00
#000000	1.89	21.00	1.00	21.00
##FFFFFF	11.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#283041

Deuteranopia (green-blind)

#43423E

Tritanopia (blue-blind)

#7E0027

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #741040;
/* rgb */ color: rgb(116, 16, 64);
/* oklch */ color: oklch(37.3% 0.138 358.0);

Tailwind

colors: {
  custom: {
    50: '#a15c74',
    500: '#741040',
    950: '#000000',
  },
}

SCSS

$custom: #741040;
$custom-light: #a15c74;
$custom-dark: #000000;

JSON

{
  "hex": "#741040",
  "rgb": {
    "r": 116,
    "g": 16,
    "b": 64
  },
  "hsl": {
    "h": 331.2,
    "s": 75.758,
    "l": 25.882
  },
  "oklch": {
    "l": 0.37264,
    "c": 0.13772,
    "h": 358
  },
  "luminance": 0.04454
}

Semantic roles & 50–950 ramp

primary

#741040

secondary

#35AB72

accent

#F29835

background

#FAF5F7

surface

#F4E9ED

border

#CEC5C8

text

#100508

muted

#7F797B

Preview Lab

Preview with #741040

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →