#741039#741039
#741039 is a dark, vivid pink. Relative luminance 0.044; OKLCH L 37.0% C 0.135 H 2.9°. Best body text is #FFFFFF at 11.20:1 contrast (WCAG AA passes).
Color values
| HEX | #741039 |
|---|---|
| RGB | rgb(116, 16, 57) |
| HSL | hsl(335, 76%, 26%) |
| HSV | hsv(335, 86%, 45%) |
| CMYK | cmyk(0%, 86.2%, 50.9%, 54.5%) |
| CIE-LAB | lab(24.89, 44.03, 2.46) |
| CIE-LCH | lch(24.89, 44.09, 3.20°) |
| OKLab | oklab(37.02% 0.1351 0.0067) |
| OKLCH | oklch(37.02% 0.135 2.9) |
| XYZ | xyz(8.1270, 4.3801, 4.2876) |
| Luminance | 0.0438 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 1.85
Wine (survey)
#80013F
ΔE00 2.60
Red Purple
#820747
ΔE00 3.98
Bordeaux
#7B002C
ΔE00 5.00
Burgundy (survey)
#610023
ΔE00 5.76
Red Wine
#8C0034
ΔE00 6.33
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741039 #10744B
analogous
#74106B #741039 #741910
triadic
#741039 #397410 #103974
tetradic
#741039 #6B7410 #10744B #191074
square
#741039 #6B7410 #10744B #191074
split-complementary
#741039 #107419 #106B74
monochromatic
#1B040D #3E091F #741039 #AA1753 #E01F6E
Accessibility & contrast
On white
11.20
#741039 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.88
#741039 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741039
11.20:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741039 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741039 | 1.00 | 11.20 | 1.88 | 11.20 |
| #FFFFFF | 11.20 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 11.20 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2B2F3A
Deuteranopia (green-blind)
#454237
Tritanopia (blue-blind)
#7F0023
Achromatopsia (no color)
#3B3B3B
Design tokens & code
CSS
--color: #741039; /* rgb */ color: rgb(116, 16, 57); /* oklch */ color: oklch(37.0% 0.135 2.9);
Tailwind
colors: {
custom: {
50: '#a15c6f',
500: '#741039',
950: '#000000',
},
}SCSS
$custom: #741039; $custom-light: #a15c6f; $custom-dark: #000000;
JSON
{
"hex": "#741039",
"rgb": {
"r": 116,
"g": 16,
"b": 57
},
"hsl": {
"h": 335.4,
"s": 75.758,
"l": 25.882
},
"oklch": {
"l": 0.3702,
"c": 0.13529,
"h": 2.9
},
"luminance": 0.04379
}Semantic roles & 50–950 ramp
primary
#741039
secondary
#35AB7B
accent
#F2A535
background
#FAF5F6
surface
#F4E9EC
border
#CEC5C7
text
#100407
muted
#7F797A