#740F3C#740F3C

#740F3C is a dark, vivid pink. Relative luminance 0.044; OKLCH L 37.1% C 0.137 H 0.6°. Best body text is #FFFFFF at 11.19:1 contrast (WCAG AA passes).

Color values

HEX	#740F3C
RGB	rgb(116, 15, 60)
HSL	hsl(333, 77%, 26%)
HSV	hsv(333, 87%, 45%)
CMYK	cmyk(0%, 87.1%, 48.3%, 54.5%)
CIE-LAB	lab(24.90, 44.56, 0.41)
CIE-LCH	lch(24.90, 44.57, 0.53°)
OKLab	oklab(37.06% 0.1371 0.0015)
OKLCH	oklch(37.06% 0.137 0.6)
XYZ	xyz(8.1896, 4.3820, 4.6887)
Luminance	0.0438 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#740F3C #0F7447

analogous

#740F6E #740F3C #74140F

triadic

#740F3C #3C740F #0F3C74

tetradic

#740F3C #6E740F #0F7447 #140F74

square

#740F3C #6E740F #0F7447 #140F74

split-complementary

#740F3C #0F7414 #0F6E74

monochromatic

#1B040E #3E0820 #740F3C #AA1658 #E01D74

Accessibility & contrast

On white

11.19

#740F3C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.88

#740F3C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #740F3C

11.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##740F3C	#FFFFFF	#000000	##FFFFFF
##740F3C	1.00	11.19	1.88	11.19
#FFFFFF	11.19	1.00	21.00	1.00
#000000	1.88	21.00	1.00	21.00
##FFFFFF	11.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#292F3D

Deuteranopia (green-blind)

#44423A

Tritanopia (blue-blind)

#7F0024

Achromatopsia (no color)

#3B3B3B

Design tokens & code

CSS

--color: #740f3c;
/* rgb */ color: rgb(116, 15, 60);
/* oklch */ color: oklch(37.1% 0.137 0.6);

Tailwind

colors: {
  custom: {
    50: '#a15b71',
    500: '#740f3c',
    950: '#000000',
  },
}

SCSS

$custom: #740f3c;
$custom-light: #a15b71;
$custom-dark: #000000;

JSON

{
  "hex": "#740f3c",
  "rgb": {
    "r": 116,
    "g": 15,
    "b": 60
  },
  "hsl": {
    "h": 333.267,
    "s": 77.099,
    "l": 25.686
  },
  "oklch": {
    "l": 0.37055,
    "c": 0.13708,
    "h": 0.6
  },
  "luminance": 0.04381
}

Semantic roles & 50–950 ramp

primary

#740F3C

secondary

#33AC76

accent

#F49E34

background

#FAF5F6

surface

#F4E9EC

border

#CEC5C7

text

#100407

muted

#7F797A

Preview Lab

Preview with #740F3C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →