#739FF7#739FF7

#739FF7 is a light, vivid blue. Relative luminance 0.352; OKLCH L 70.9% C 0.138 H 263.2°. Best body text is #000000 at 8.03:1 contrast (WCAG AA passes).

Color values

HEX	#739FF7
RGB	rgb(115, 159, 247)
HSL	hsl(220, 89%, 71%)
HSV	hsv(220, 53%, 97%)
CMYK	cmyk(53.4%, 35.6%, 0%, 3.1%)
CIE-LAB	lab(65.87, 9.72, -48.51)
CIE-LCH	lch(65.87, 49.47, 281.33°)
OKLab	oklab(70.88% -0.0164 -0.1371)
OKLCH	oklch(70.88% 0.138 263.2)
XYZ	xyz(36.2512, 35.1538, 92.8527)
Luminance	0.3516 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#739FF7 #F7CB73

analogous

#73E1F7 #739FF7 #8973F7

triadic

#739FF7 #F7739F #9FF773

tetradic

#739FF7 #F773E1 #F7CB73 #73F789

square

#739FF7 #F773E1 #F7CB73 #73F789

split-complementary

#739FF7 #F78973 #E1F773

monochromatic

#0D54E3 #3977F4 #739FF7 #ADC7FA #E2EBFD

Accessibility & contrast

On white

2.61

#739FF7 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

8.03

#739FF7 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #739FF7

8.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##739FF7	#FFFFFF	#000000	##000000
##739FF7	1.00	2.61	8.03	8.03
#FFFFFF	2.61	1.00	21.00	21.00
#000000	8.03	21.00	1.00	1.00
##000000	8.03	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#7CA7FB

Deuteranopia (green-blind)

#6C9AF5

Tritanopia (blue-blind)

#29B2BF

Achromatopsia (no color)

#A0A0A0

Design tokens & code

CSS

--color: #739ff7;
/* rgb */ color: rgb(115, 159, 247);
/* oklch */ color: oklch(70.9% 0.138 263.2);

Tailwind

colors: {
  custom: {
    50: '#a3bbfa',
    500: '#739ff7',
    950: '#000000',
  },
}

SCSS

$custom: #739ff7;
$custom-light: #a3bbfa;
$custom-dark: #000000;

JSON

{
  "hex": "#739ff7",
  "rgb": {
    "r": 115,
    "g": 159,
    "b": 247
  },
  "hsl": {
    "h": 220,
    "s": 89.189,
    "l": 70.98
  },
  "oklch": {
    "l": 0.70885,
    "c": 0.13808,
    "h": 263.2
  },
  "luminance": 0.35157
}

Semantic roles & 50–950 ramp

primary

#739FF7

secondary

#F4E9D1

accent

#9900E6

background

#FAFBFF

surface

#F4F6FF

border

#CED0D7

text

#101117

muted

#7F8085

Preview Lab

Preview with #739FF7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →