#739BFE#739BFE

#739BFE is a light, vivid blue. Relative luminance 0.342; OKLCH L 70.4% C 0.152 H 266.0°. Best body text is #000000 at 7.85:1 contrast (WCAG AA passes).

Color values

HEX#739BFE
RGBrgb(115, 155, 254)
HSLhsl(223, 99%, 72%)
HSVhsv(223, 55%, 100%)
CMYKcmyk(54.7%, 39%, 0%, 0.4%)
CIE-LABlab(65.15, 14.21, -53.46)
CIE-LCHlch(65.15, 55.32, 284.89°)
OKLaboklab(70.44% -0.0106 -0.1516)
OKLCHoklch(70.44% 0.152 266)
XYZxyz(36.6750, 34.2405, 98.4232)
Luminance0.3424 (WCAG relative)
Temperaturecool
Familyblue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#739BFE #FED673
analogous
#73E0FE #739BFE #9173FE
triadic
#739BFE #FE739B #9BFE73
tetradic
#739BFE #FE73E0 #FED673 #73FE91
square
#739BFE #FE73E0 #FED673 #73FE91
split-complementary
#739BFE #FE9173 #E0FE73
monochromatic
#0248F5 #3670FE #739BFE #B0C6FE #E1E9FF

Accessibility & contrast

On white

2.68
#739BFE on #FFFFFF
AA ✗AA large ✗AAA ✗

On black

7.85
#739BFE on #000000
AA ✓AA large ✓AAA ✓

Best text color

#000000 on #739BFE
7.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##739BFE#FFFFFF#000000##000000
##739BFE1.002.687.857.85
#FFFFFF2.681.0021.0021.00
#0000007.8521.001.001.00
##0000007.8521.001.001.00

Color blindness preview

Protanopia (red-blind)
#72A5FF
Deuteranopia (green-blind)
#6198FC
Tritanopia (blue-blind)
#1EB1C0
Achromatopsia (no color)
#9E9E9E

Design tokens & code

CSS
--color: #739bfe;
/* rgb */ color: rgb(115, 155, 254);
/* oklch */ color: oklch(70.4% 0.152 266.0);
Tailwind
colors: {
  custom: {
    50: '#a4b8ff',
    500: '#739bfe',
    950: '#000000',
  },
}
SCSS
$custom: #739bfe;
$custom-light: #a4b8ff;
$custom-dark: #000000;
JSON
{
  "hex": "#739bfe",
  "rgb": {
    "r": 115,
    "g": 155,
    "b": 254
  },
  "hsl": {
    "h": 222.734,
    "s": 98.582,
    "l": 72.353
  },
  "oklch": {
    "l": 0.70444,
    "c": 0.15197,
    "h": 266
  },
  "luminance": 0.34243
}

Semantic roles & 50–950 ramp

primary
#739BFE
secondary
#F7EDD4
accent
#A300E6
background
#FAFBFF
surface
#F4F6FF
border
#CED0D7
text
#101118
muted
#7F8086

Preview Lab

Preview with #739BFE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#739BFE Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva