#7369BD#7369BD

#7369BD is a mid, vivid blue. Relative luminance 0.174; OKLCH L 56.8% C 0.127 H 287.1°. Best body text is #FFFFFF at 4.68:1 contrast (WCAG AA passes).

Color values

HEX#7369BD
RGBrgb(115, 105, 189)
HSLhsl(247, 39%, 58%)
HSVhsv(247, 44%, 74%)
CMYKcmyk(39.2%, 44.4%, 0%, 25.9%)
CIE-LABlab(48.79, 24.47, -42.98)
CIE-LCHlch(48.79, 49.46, 299.66°)
OKLaboklab(56.82% 0.0373 -0.1213)
OKLCHoklch(56.82% 0.127 287.1)
XYZxyz(21.3046, 17.4214, 50.3744)
Luminance0.1742 (WCAG relative)
Temperaturecool
Familyblue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7369BD #B3BD69
analogous
#6989BD #7369BD #9D69BD
triadic
#7369BD #BD7369 #69BD73
tetradic
#7369BD #BD6989 #B3BD69 #69BD9D
square
#7369BD #BD6989 #B3BD69 #69BD9D
split-complementary
#7369BD #BD9D69 #89BD69
monochromatic
#3C3477 #5247A2 #7369BD #9B93D0 #C2BEE2

Accessibility & contrast

On white

4.68
#7369BD on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.48
#7369BD on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7369BD
4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7369BD#FFFFFF#000000##FFFFFF
##7369BD1.004.684.484.68
#FFFFFF4.681.0021.001.00
#0000004.4821.001.0021.00
##FFFFFF4.681.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4B76C0
Deuteranopia (green-blind)
#4A72BB
Tritanopia (blue-blind)
#5F7A8A
Achromatopsia (no color)
#747474

Design tokens & code

CSS
--color: #7369bd;
/* rgb */ color: rgb(115, 105, 189);
/* oklch */ color: oklch(56.8% 0.127 287.1);
Tailwind
colors: {
  custom: {
    50: '#9f94d1',
    500: '#7369bd',
    950: '#000000',
  },
}
SCSS
$custom: #7369bd;
$custom-light: #9f94d1;
$custom-dark: #000000;
JSON
{
  "hex": "#7369bd",
  "rgb": {
    "r": 115,
    "g": 105,
    "b": 189
  },
  "hsl": {
    "h": 247.143,
    "s": 38.889,
    "l": 57.647
  },
  "oklch": {
    "l": 0.56818,
    "c": 0.12686,
    "h": 287.1
  },
  "luminance": 0.17422
}

Semantic roles & 50–950 ramp

primary
#7369BD
secondary
#CED2B0
accent
#CF59C1
background
#FAF9FC
surface
#F3F1F9
border
#CDCBD2
text
#0F0D14
muted
#7F7E82

Preview Lab

Preview with #7369BD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7369BD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva