#7368BE#7368BE

#7368BE is a mid, vivid blue. Relative luminance 0.173; OKLCH L 56.7% C 0.130 H 287.4°. Best body text is #FFFFFF at 4.72:1 contrast (WCAG AA passes).

Color values

HEX	#7368BE
RGB	rgb(115, 104, 190)
HSL	hsl(248, 40%, 58%)
HSV	hsv(248, 45%, 75%)
CMYK	cmyk(39.5%, 45.3%, 0%, 25.5%)
CIE-LAB	lab(48.59, 25.36, -43.87)
CIE-LCH	lch(48.59, 50.68, 300.03°)
OKLab	oklab(56.69% 0.0388 -0.1239)
OKLCH	oklch(56.69% 0.13 287.4)
XYZ	xyz(21.3122, 17.2625, 50.9143)
Luminance	0.1726 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7368BE #B3BE68

analogous

#6888BE #7368BE #9E68BE

triadic

#7368BE #BE7368 #68BE73

tetradic

#7368BE #BE6888 #B3BE68 #68BE9E

square

#7368BE #BE6888 #B3BE68 #68BE9E

split-complementary

#7368BE #BE9E68 #88BE68

monochromatic

#3C3478 #5246A3 #7368BE #9B93D0 #C2BEE3

Accessibility & contrast

On white

4.72

#7368BE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.45

#7368BE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7368BE

4.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7368BE	#FFFFFF	#000000	##FFFFFF
##7368BE	1.00	4.72	4.45	4.72
#FFFFFF	4.72	1.00	21.00	1.00
#000000	4.45	21.00	1.00	21.00
##FFFFFF	4.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4976C1

Deuteranopia (green-blind)

#4871BC

Tritanopia (blue-blind)

#5E798A

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #7368be;
/* rgb */ color: rgb(115, 104, 190);
/* oklch */ color: oklch(56.7% 0.130 287.4);

Tailwind

colors: {
  custom: {
    50: '#9f93d2',
    500: '#7368be',
    950: '#000000',
  },
}

SCSS

$custom: #7368be;
$custom-light: #9f93d2;
$custom-dark: #000000;

JSON

{
  "hex": "#7368be",
  "rgb": {
    "r": 115,
    "g": 104,
    "b": 190
  },
  "hsl": {
    "h": 247.674,
    "s": 39.815,
    "l": 57.647
  },
  "oklch": {
    "l": 0.56686,
    "c": 0.12979,
    "h": 287.4
  },
  "luminance": 0.17263
}

Semantic roles & 50–950 ramp

primary

#7368BE

secondary

#CED2B0

accent

#D058C0

background

#FAF9FC

surface

#F3F1F9

border

#CDCBD2

text

#0F0D14

muted

#7F7E82

Preview Lab

Preview with #7368BE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →