#735DAD#735DAD

#735DAD is a mid, vivid violet. Relative luminance 0.145; OKLCH L 53.6% C 0.123 H 294.6°. Best body text is #FFFFFF at 5.39:1 contrast (WCAG AA passes).

Color values

HEX	#735DAD
RGB	rgb(115, 93, 173)
HSL	hsl(257, 33%, 52%)
HSV	hsv(257, 46%, 68%)
CMYK	cmyk(33.5%, 46.2%, 0%, 32.2%)
CIE-LAB	lab(44.93, 27.28, -39.78)
CIE-LCH	lch(44.93, 48.24, 304.44°)
OKLab	oklab(53.63% 0.0511 -0.1119)
OKLCH	oklch(53.63% 0.123 294.6)
XYZ	xyz(18.5255, 14.4904, 41.3479)
Luminance	0.1449 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#735DAD #97AD5D

analogous

#5D6FAD #735DAD #9B5DAD

triadic

#735DAD #AD735D #5DAD73

tetradic

#735DAD #AD5D6F #97AD5D #5DAD9B

square

#735DAD #AD5D6F #97AD5D #5DAD9B

split-complementary

#735DAD #AD9B5D #6FAD5D

monochromatic

#3D305F #574588 #735DAD #9686C2 #B9AED6

Accessibility & contrast

On white

5.39

#735DAD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.90

#735DAD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #735DAD

5.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##735DAD	#FFFFFF	#000000	##FFFFFF
##735DAD	1.00	5.39	3.90	5.39
#FFFFFF	5.39	1.00	21.00	1.00
#000000	3.90	21.00	1.00	21.00
##FFFFFF	5.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#436BB0

Deuteranopia (green-blind)

#4669AB

Tritanopia (blue-blind)

#666C7D

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #735dad;
/* rgb */ color: rgb(115, 93, 173);
/* oklch */ color: oklch(53.6% 0.123 294.6);

Tailwind

colors: {
  custom: {
    50: '#9e8bc6',
    500: '#735dad',
    950: '#000000',
  },
}

SCSS

$custom: #735dad;
$custom-light: #9e8bc6;
$custom-dark: #000000;

JSON

{
  "hex": "#735dad",
  "rgb": {
    "r": 115,
    "g": 93,
    "b": 173
  },
  "hsl": {
    "h": 256.5,
    "s": 32.787,
    "l": 52.157
  },
  "oklch": {
    "l": 0.53625,
    "c": 0.12306,
    "h": 294.6
  },
  "luminance": 0.14491
}

Semantic roles & 50–950 ramp

primary

#735DAD

secondary

#BBC4A1

accent

#C95FAC

background

#F9F8FC

surface

#F2F0F8

border

#CCCBD1

text

#0F0C13

muted

#7E7D82

Preview Lab

Preview with #735DAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →