#735BAD#735BAD

#735BAD is a mid, vivid violet. Relative luminance 0.141; OKLCH L 53.3% C 0.126 H 295.3°. Best body text is #FFFFFF at 5.48:1 contrast (WCAG AA passes).

Color values

HEX	#735BAD
RGB	rgb(115, 91, 173)
HSL	hsl(258, 33%, 52%)
HSV	hsv(258, 47%, 68%)
CMYK	cmyk(33.5%, 47.4%, 0%, 32.2%)
CIE-LAB	lab(44.44, 28.48, -40.56)
CIE-LCH	lch(44.44, 49.56, 305.08°)
OKLab	oklab(53.26% 0.0539 -0.1142)
OKLCH	oklch(53.26% 0.126 295.3)
XYZ	xyz(18.3522, 14.1438, 41.2902)
Luminance	0.1414 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#735BAD #95AD5B

analogous

#5B6CAD #735BAD #9C5BAD

triadic

#735BAD #AD735B #5BAD73

tetradic

#735BAD #AD5B6C #95AD5B #5BAD9C

square

#735BAD #AD5B6C #95AD5B #5BAD9C

split-complementary

#735BAD #AD9C5B #6CAD5B

monochromatic

#3D2F5E #574487 #735BAD #9684C1 #B9ADD6

Accessibility & contrast

On white

5.48

#735BAD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.83

#735BAD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #735BAD

5.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##735BAD	#FFFFFF	#000000	##FFFFFF
##735BAD	1.00	5.48	3.83	5.48
#FFFFFF	5.48	1.00	21.00	1.00
#000000	3.83	21.00	1.00	21.00
##FFFFFF	5.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#406AB0

Deuteranopia (green-blind)

#4468AB

Tritanopia (blue-blind)

#666B7C

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #735bad;
/* rgb */ color: rgb(115, 91, 173);
/* oklch */ color: oklch(53.3% 0.126 295.3);

Tailwind

colors: {
  custom: {
    50: '#9e8ac6',
    500: '#735bad',
    950: '#000000',
  },
}

SCSS

$custom: #735bad;
$custom-light: #9e8ac6;
$custom-dark: #000000;

JSON

{
  "hex": "#735bad",
  "rgb": {
    "r": 115,
    "g": 91,
    "b": 173
  },
  "hsl": {
    "h": 257.561,
    "s": 33.333,
    "l": 51.765
  },
  "oklch": {
    "l": 0.53257,
    "c": 0.12628,
    "h": 295.3
  },
  "luminance": 0.14144
}

Semantic roles & 50–950 ramp

primary

#735BAD

secondary

#B9C4A0

accent

#C95EAA

background

#F9F8FC

surface

#F2F0F8

border

#CCCBD1

text

#0F0B13

muted

#7E7C82

Preview Lab

Preview with #735BAD

Body copy rendered with the generated semantic roles for this colour.

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