#73542E#73542E
#73542E is a mid, moderate orange. Relative luminance 0.102; OKLCH L 47.0% C 0.068 H 70.5°. Best body text is #FFFFFF at 6.92:1 contrast (WCAG AA passes).
Color values
| HEX | #73542E |
|---|---|
| RGB | rgb(115, 84, 46) |
| HSL | hsl(33, 43%, 32%) |
| HSV | hsv(33, 60%, 45%) |
| CMYK | cmyk(0%, 27%, 60%, 54.9%) |
| CIE-LAB | lab(38.17, 8.19, 27.00) |
| CIE-LCH | lch(38.17, 28.21, 73.12°) |
| OKLab | oklab(47% 0.0226 0.0638) |
| OKLCH | oklch(47% 0.068 70.5) |
| XYZ | xyz(10.7343, 10.1835, 3.9845) |
| Luminance | 0.1018 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Milk Chocolate
#7F4E1E
ΔE00 5.65
Medium Brown
#7F5112
ΔE00 6.09
Dirt Brown
#836539
ΔE00 6.34
Cocoa
#875F42
ΔE00 7.08
Mud Brown
#60460F
ΔE00 7.14
Dark Taupe
#7F684E
ΔE00 8.14
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#73542E #2E4D73
analogous
#73322E #73542E #70732E
triadic
#73542E #2E7354 #542E73
tetradic
#73542E #2E7332 #2E4D73 #732E70
square
#73542E #2E7332 #2E4D73 #732E70
split-complementary
#73542E #2E7073 #322E73
monochromatic
#1C140B #47341D #73542E #9F743F #BE935D
Accessibility & contrast
On white
6.92
#73542E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.04
#73542E on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #73542E
6.92:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##73542E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##73542E | 1.00 | 6.92 | 3.04 | 6.92 |
| #FFFFFF | 6.92 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.92 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5F562B
Deuteranopia (green-blind)
#665D2F
Tritanopia (blue-blind)
#7D4C4B
Achromatopsia (no color)
#5A5A5A
Design tokens & code
CSS
--color: #73542e; /* rgb */ color: rgb(115, 84, 46); /* oklch */ color: oklch(47.0% 0.068 70.5);
Tailwind
colors: {
custom: {
50: '#9e8468',
500: '#73542e',
950: '#000000',
},
}SCSS
$custom: #73542e; $custom-light: #9e8468; $custom-dark: #000000;
JSON
{
"hex": "#73542e",
"rgb": {
"r": 115,
"g": 84,
"b": 46
},
"hsl": {
"h": 33.043,
"s": 42.857,
"l": 31.569
},
"oklch": {
"l": 0.47001,
"c": 0.06768,
"h": 70.5
},
"luminance": 0.10183
}Semantic roles & 50–950 ramp
primary
#73542E
secondary
#587BA4
accent
#8ED355
background
#F9F8F6
surface
#F2EFEB
border
#CCCAC6
text
#0F0A06
muted
#7E7C7A