#7353BD#7353BD
#7353BD is a mid, vivid violet. Relative luminance 0.135; OKLCH L 52.9% C 0.160 H 294.2°. Best body text is #FFFFFF at 5.67:1 contrast (WCAG AA passes).
Color values
| HEX | #7353BD |
|---|---|
| RGB | rgb(115, 83, 189) |
| HSL | hsl(258, 45%, 53%) |
| HSV | hsv(258, 56%, 74%) |
| CMYK | cmyk(39.2%, 56.1%, 0%, 25.9%) |
| CIE-LAB | lab(43.51, 37.59, -51.40) |
| CIE-LCH | lch(43.51, 63.68, 306.18°) |
| OKLab | oklab(52.88% 0.0655 -0.146) |
| OKLCH | oklch(52.88% 0.16 294.2) |
| XYZ | xyz(19.3464, 13.5050, 49.7217) |
| Luminance | 0.1351 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Light Indigo
#6D5ACF
ΔE00 3.92
Slate Blue
#6A5ACD
ΔE00 4.01
Royal Purple
#7851A9
ΔE00 4.06
Iris
#6258C4
ΔE00 4.18
Bluey Purple
#6241C7
ΔE00 5.84
Dark Periwinkle
#665FD1
ΔE00 5.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7353BD #9DBD53
analogous
#5368BD #7353BD #A853BD
triadic
#7353BD #BD7353 #53BD73
tetradic
#7353BD #BD5368 #9DBD53 #53BDA8
square
#7353BD #BD5368 #9DBD53 #53BDA8
split-complementary
#7353BD #BDA853 #68BD53
monochromatic
#3E296C #573A98 #7353BD #977FCE #BBABDF
Accessibility & contrast
On white
5.67
#7353BD on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.70
#7353BD on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #7353BD
5.67:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7353BD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7353BD | 1.00 | 5.67 | 3.70 | 5.67 |
| #FFFFFF | 5.67 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.70 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.67 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#1E68C1
Deuteranopia (green-blind)
#2865BB
Tritanopia (blue-blind)
#606980
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #7353bd; /* rgb */ color: rgb(115, 83, 189); /* oklch */ color: oklch(52.9% 0.160 294.2);
Tailwind
colors: {
custom: {
50: '#a084d1',
500: '#7353bd',
950: '#000000',
},
}SCSS
$custom: #7353bd; $custom-light: #a084d1; $custom-dark: #000000;
JSON
{
"hex": "#7353bd",
"rgb": {
"r": 115,
"g": 83,
"b": 189
},
"hsl": {
"h": 258.113,
"s": 44.538,
"l": 53.333
},
"oklch": {
"l": 0.52876,
"c": 0.16002,
"h": 294.2
},
"luminance": 0.13505
}Semantic roles & 50–950 ramp
primary
#7353BD
secondary
#BFCD9F
accent
#D454AD
background
#FAF8FC
surface
#F4EFF9
border
#CECAD2
text
#0F0B14
muted
#7F7C82