#7353BC#7353BC
#7353BC is a mid, vivid violet. Relative luminance 0.135; OKLCH L 52.8% C 0.159 H 294.4°. Best body text is #FFFFFF at 5.69:1 contrast (WCAG AA passes).
Color values
| HEX | #7353BC |
|---|---|
| RGB | rgb(115, 83, 188) |
| HSL | hsl(258, 44%, 53%) |
| HSV | hsv(258, 56%, 74%) |
| CMYK | cmyk(38.8%, 55.9%, 0%, 26.3%) |
| CIE-LAB | lab(43.45, 37.32, -50.92) |
| CIE-LCH | lch(43.45, 63.13, 306.23°) |
| OKLab | oklab(52.81% 0.0655 -0.1446) |
| OKLCH | oklch(52.81% 0.159 294.4) |
| XYZ | xyz(19.2382, 13.4618, 49.1520) |
| Luminance | 0.1346 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Royal Purple
#7851A9
ΔE00 3.90
Light Indigo
#6D5ACF
ΔE00 4.05
Slate Blue
#6A5ACD
ΔE00 4.13
Iris
#6258C4
ΔE00 4.26
Bluey Purple
#6241C7
ΔE00 5.91
Dark Periwinkle
#665FD1
ΔE00 5.96
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7353BC #9CBC53
analogous
#5367BC #7353BC #A753BC
triadic
#7353BC #BC7353 #53BC73
tetradic
#7353BC #BC5367 #9CBC53 #53BCA7
square
#7353BC #BC5367 #9CBC53 #53BCA7
split-complementary
#7353BC #BCA753 #67BC53
monochromatic
#3E2A6B #573B97 #7353BC #977FCD #BBABDE
Accessibility & contrast
On white
5.69
#7353BC on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.69
#7353BC on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #7353BC
5.69:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7353BC | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7353BC | 1.00 | 5.69 | 3.69 | 5.69 |
| #FFFFFF | 5.69 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.69 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.69 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2068C0
Deuteranopia (green-blind)
#2A65BA
Tritanopia (blue-blind)
#61697F
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #7353bc; /* rgb */ color: rgb(115, 83, 188); /* oklch */ color: oklch(52.8% 0.159 294.4);
Tailwind
colors: {
custom: {
50: '#a084d1',
500: '#7353bc',
950: '#000000',
},
}SCSS
$custom: #7353bc; $custom-light: #a084d1; $custom-dark: #000000;
JSON
{
"hex": "#7353bc",
"rgb": {
"r": 115,
"g": 83,
"b": 188
},
"hsl": {
"h": 258.286,
"s": 43.933,
"l": 53.137
},
"oklch": {
"l": 0.52809,
"c": 0.15873,
"h": 294.4
},
"luminance": 0.13462
}Semantic roles & 50–950 ramp
primary
#7353BC
secondary
#BECC9F
accent
#D454AD
background
#FAF8FC
surface
#F4EFF9
border
#CECAD2
text
#0F0B14
muted
#7F7C82