#734FB9#734FB9

#734FB9 is a mid, vivid violet. Relative luminance 0.127; OKLCH L 51.9% C 0.161 H 296.0°. Best body text is #FFFFFF at 5.92:1 contrast (WCAG AA passes).

Color values

HEX	#734FB9
RGB	rgb(115, 79, 185)
HSL	hsl(260, 43%, 52%)
HSV	hsv(260, 57%, 73%)
CMYK	cmyk(37.8%, 57.3%, 0%, 27.5%)
CIE-LAB	lab(42.37, 38.81, -50.91)
CIE-LCH	lch(42.37, 64.02, 307.32°)
OKLab	oklab(51.95% 0.0705 -0.1445)
OKLCH	oklch(51.95% 0.161 296)
XYZ	xyz(18.6209, 12.7392, 47.3674)
Luminance	0.1274 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734FB9 #95B94F

analogous

#4F60B9 #734FB9 #A84FB9

triadic

#734FB9 #B9734F #4FB973

tetradic

#734FB9 #B94F60 #95B94F #4FB9A8

square

#734FB9 #B94F60 #95B94F #4FB9A8

split-complementary

#734FB9 #B9A84F #60B94F

monochromatic

#3D2865 #573A91 #734FB9 #967BCA #B9A7DC

Accessibility & contrast

On white

5.92

#734FB9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.55

#734FB9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734FB9

5.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734FB9	#FFFFFF	#000000	##FFFFFF
##734FB9	1.00	5.92	3.55	5.92
#FFFFFF	5.92	1.00	21.00	1.00
#000000	3.55	21.00	1.00	21.00
##FFFFFF	5.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1865BD

Deuteranopia (green-blind)

#2663B7

Tritanopia (blue-blind)

#62657C

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #734fb9;
/* rgb */ color: rgb(115, 79, 185);
/* oklch */ color: oklch(51.9% 0.161 296.0);

Tailwind

colors: {
  custom: {
    50: '#9f82cf',
    500: '#734fb9',
    950: '#000000',
  },
}

SCSS

$custom: #734fb9;
$custom-light: #9f82cf;
$custom-dark: #000000;

JSON

{
  "hex": "#734fb9",
  "rgb": {
    "r": 115,
    "g": 79,
    "b": 185
  },
  "hsl": {
    "h": 260.377,
    "s": 43.089,
    "l": 51.765
  },
  "oklch": {
    "l": 0.51949,
    "c": 0.16079,
    "h": 296
  },
  "luminance": 0.1274
}

Semantic roles & 50–950 ramp

primary

#734FB9

secondary

#B9C99B

accent

#D355A8

background

#FAF8FC

surface

#F4EFF9

border

#CECAD2

text

#0F0A14

muted

#7F7C82

Preview Lab

Preview with #734FB9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →