#734F97#734F97

#734F97 is a mid, moderate violet. Relative luminance 0.115; OKLCH L 49.8% C 0.117 H 305.7°. Best body text is #FFFFFF at 6.37:1 contrast (WCAG AA passes).

Color values

HEX	#734F97
RGB	rgb(115, 79, 151)
HSL	hsl(270, 31%, 45%)
HSV	hsv(270, 48%, 59%)
CMYK	cmyk(23.8%, 47.7%, 0%, 40.8%)
CIE-LAB	lab(40.36, 29.94, -33.93)
CIE-LCH	lch(40.36, 45.25, 311.42°)
OKLab	oklab(49.82% 0.0681 -0.0949)
OKLCH	oklch(49.82% 0.117 305.7)
XYZ	xyz(15.4510, 11.4713, 30.6724)
Luminance	0.1147 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734F97 #73974F

analogous

#4F4F97 #734F97 #974F97

triadic

#734F97 #97734F #4F9773

tetradic

#734F97 #974F4F #73974F #4F9797

square

#734F97 #974F4F #73974F #4F9797

split-complementary

#734F97 #97974F #4F974F

monochromatic

#362547 #543A6F #734F97 #926FB4 #B098C9

Accessibility & contrast

On white

6.37

#734F97 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.29

#734F97 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734F97

6.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734F97	#FFFFFF	#000000	##FFFFFF
##734F97	1.00	6.37	3.29	6.37
#FFFFFF	6.37	1.00	21.00	1.00
#000000	3.29	21.00	1.00	21.00
##FFFFFF	6.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C5E9A

Deuteranopia (green-blind)

#455F95

Tritanopia (blue-blind)

#6D5B6C

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #734f97;
/* rgb */ color: rgb(115, 79, 151);
/* oklch */ color: oklch(49.8% 0.117 305.7);

Tailwind

colors: {
  custom: {
    50: '#9d81b6',
    500: '#734f97',
    950: '#000000',
  },
}

SCSS

$custom: #734f97;
$custom-light: #9d81b6;
$custom-dark: #000000;

JSON

{
  "hex": "#734f97",
  "rgb": {
    "r": 115,
    "g": 79,
    "b": 151
  },
  "hsl": {
    "h": 270,
    "s": 31.304,
    "l": 45.098
  },
  "oklch": {
    "l": 0.49816,
    "c": 0.11674,
    "h": 305.7
  },
  "luminance": 0.11471
}

Semantic roles & 50–950 ramp

primary

#734F97

secondary

#A1B68C

accent

#C76094

background

#F9F7FB

surface

#F2EEF6

border

#CCC9D0

text

#0E0A11

muted

#7E7C80

Preview Lab

Preview with #734F97

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →