#734DD7#734DD7

#734DD7 is a mid, highly saturated violet. Relative luminance 0.139; OKLCH L 53.8% C 0.201 H 290.7°. Best body text is #FFFFFF at 5.57:1 contrast (WCAG AA passes).

Color values

HEX#734DD7
RGBrgb(115, 77, 215)
HSLhsl(257, 63%, 57%)
HSVhsv(257, 64%, 84%)
CMYKcmyk(46.5%, 64.2%, 0%, 15.7%)
CIE-LABlab(44.03, 48.19, -65.59)
CIE-LCHlch(44.03, 81.39, 306.31°)
OKLaboklab(53.82% 0.0711 -0.1877)
OKLCHoklch(53.82% 0.201 290.7)
XYZxyz(21.9864, 13.8581, 65.7932)
Luminance0.1386 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#734DD7 #B1D74D
analogous
#4D6CD7 #734DD7 #B84DD7
triadic
#734DD7 #D7734D #4DD773
tetradic
#734DD7 #D74D6C #B1D74D #4DD7B8
square
#734DD7 #D74D6C #B1D74D #4DD7B8
split-complementary
#734DD7 #D7B84D #6CD74D
monochromatic
#3D1F8A #532ABC #734DD7 #9A7FE2 #C2B1ED

Accessibility & contrast

On white

5.57
#734DD7 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.77
#734DD7 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734DD7
5.57:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##734DD7#FFFFFF#000000##FFFFFF
##734DD71.005.573.775.57
#FFFFFF5.571.0021.001.00
#0000003.7721.001.0021.00
##FFFFFF5.571.0021.001.00

Color blindness preview

Protanopia (red-blind)
#006ADB
Deuteranopia (green-blind)
#0065D4
Tritanopia (blue-blind)
#546E8B
Achromatopsia (no color)
#686868

Design tokens & code

CSS
--color: #734dd7;
/* rgb */ color: rgb(115, 77, 215);
/* oklch */ color: oklch(53.8% 0.201 290.7);
Tailwind
colors: {
  custom: {
    50: '#a381e4',
    500: '#734dd7',
    950: '#000000',
  },
}
SCSS
$custom: #734dd7;
$custom-light: #a381e4;
$custom-dark: #000000;
JSON
{
  "hex": "#734dd7",
  "rgb": {
    "r": 115,
    "g": 77,
    "b": 215
  },
  "hsl": {
    "h": 256.522,
    "s": 63.303,
    "l": 57.255
  },
  "oklch": {
    "l": 0.53821,
    "c": 0.20071,
    "h": 290.7
  },
  "luminance": 0.13859
}

Semantic roles & 50–950 ramp

primary
#734DD7
secondary
#CCDCA4
accent
#E641B9
background
#FAF8FE
surface
#F4EFFC
border
#CECAD5
text
#100A16
muted
#7F7C84

Preview Lab

Preview with #734DD7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#734DD7 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva