#734DBA#734DBA

#734DBA is a mid, vivid violet. Relative luminance 0.125; OKLCH L 51.7% C 0.165 H 296.2°. Best body text is #FFFFFF at 6.00:1 contrast (WCAG AA passes).

Color values

HEX	#734DBA
RGB	rgb(115, 77, 186)
HSL	hsl(261, 44%, 52%)
HSV	hsv(261, 59%, 73%)
CMYK	cmyk(38.2%, 58.6%, 0%, 27.1%)
CIE-LAB	lab(42.00, 40.23, -52.09)
CIE-LCH	lch(42.00, 65.82, 307.68°)
OKLab	oklab(51.7% 0.0729 -0.148)
OKLCH	oklch(51.7% 0.165 296.2)
XYZ	xyz(18.5848, 12.4974, 47.8779)
Luminance	0.1250 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734DBA #94BA4D

analogous

#4D5EBA #734DBA #AA4DBA

triadic

#734DBA #BA734D #4DBA73

tetradic

#734DBA #BA4D5E #94BA4D #4DBAAA

square

#734DBA #BA4D5E #94BA4D #4DBAAA

split-complementary

#734DBA #BAAA4D #5EBA4D

monochromatic

#3D2765 #573891 #734DBA #9679CB #B8A5DC

Accessibility & contrast

On white

6.00

#734DBA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.50

#734DBA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734DBA

6.00:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734DBA	#FFFFFF	#000000	##FFFFFF
##734DBA	1.00	6.00	3.50	6.00
#FFFFFF	6.00	1.00	21.00	1.00
#000000	3.50	21.00	1.00	21.00
##FFFFFF	6.00	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0C64BE

Deuteranopia (green-blind)

#2162B8

Tritanopia (blue-blind)

#62647C

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #734dba;
/* rgb */ color: rgb(115, 77, 186);
/* oklch */ color: oklch(51.7% 0.165 296.2);

Tailwind

colors: {
  custom: {
    50: '#a080cf',
    500: '#734dba',
    950: '#000000',
  },
}

SCSS

$custom: #734dba;
$custom-light: #a080cf;
$custom-dark: #000000;

JSON

{
  "hex": "#734dba",
  "rgb": {
    "r": 115,
    "g": 77,
    "b": 186
  },
  "hsl": {
    "h": 260.917,
    "s": 44.13,
    "l": 51.569
  },
  "oklch": {
    "l": 0.51697,
    "c": 0.165,
    "h": 296.2
  },
  "luminance": 0.12498
}

Semantic roles & 50–950 ramp

primary

#734DBA

secondary

#B9C999

accent

#D454A7

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A14

muted

#7F7C82

Preview Lab

Preview with #734DBA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →