#734CC4#734CC4

#734CC4 is a mid, vivid violet. Relative luminance 0.128; OKLCH L 52.3% C 0.179 H 294.3°. Best body text is #FFFFFF at 5.90:1 contrast (WCAG AA passes).

Color values

HEX	#734CC4
RGB	rgb(115, 76, 196)
HSL	hsl(260, 50%, 53%)
HSV	hsv(260, 61%, 77%)
CMYK	cmyk(41.3%, 61.2%, 0%, 23.1%)
CIE-LAB	lab(42.46, 43.50, -57.18)
CIE-LCH	lch(42.46, 71.84, 307.26°)
OKLab	oklab(52.25% 0.0737 -0.163)
OKLCH	oklch(52.25% 0.179 294.3)
XYZ	xyz(19.6158, 12.7988, 53.6508)
Luminance	0.1280 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734CC4 #9DC44C

analogous

#4C61C4 #734CC4 #AF4CC4

triadic

#734CC4 #C4734C #4CC473

tetradic

#734CC4 #C44C61 #9DC44C #4CC4AF

square

#734CC4 #C44C61 #9DC44C #4CC4AF

split-complementary

#734CC4 #C4AF4C #61C44C

monochromatic

#3E2571 #57349F #734CC4 #977AD3 #BBA8E2

Accessibility & contrast

On white

5.90

#734CC4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.56

#734CC4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734CC4

5.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734CC4	#FFFFFF	#000000	##FFFFFF
##734CC4	1.00	5.90	3.56	5.90
#FFFFFF	5.90	1.00	21.00	1.00
#000000	3.56	21.00	1.00	21.00
##FFFFFF	5.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0065C8

Deuteranopia (green-blind)

#0062C1

Tritanopia (blue-blind)

#5E6781

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #734cc4;
/* rgb */ color: rgb(115, 76, 196);
/* oklch */ color: oklch(52.3% 0.179 294.3);

Tailwind

colors: {
  custom: {
    50: '#a180d7',
    500: '#734cc4',
    950: '#000000',
  },
}

SCSS

$custom: #734cc4;
$custom-light: #a180d7;
$custom-dark: #000000;

JSON

{
  "hex": "#734cc4",
  "rgb": {
    "r": 115,
    "g": 76,
    "b": 196
  },
  "hsl": {
    "h": 259.5,
    "s": 50.42,
    "l": 53.333
  },
  "oklch": {
    "l": 0.5225,
    "c": 0.17887,
    "h": 294.3
  },
  "luminance": 0.12799
}

Semantic roles & 50–950 ramp

primary

#734CC4

secondary

#BFD09C

accent

#DA4EAC

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0A14

muted

#7F7C83

Preview Lab

Preview with #734CC4

Body copy rendered with the generated semantic roles for this colour.

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