#734CBB#734CBB

#734CBB is a mid, vivid violet. Relative luminance 0.124; OKLCH L 51.6% C 0.168 H 296.2°. Best body text is #FFFFFF at 6.03:1 contrast (WCAG AA passes).

Color values

HEX	#734CBB
RGB	rgb(115, 76, 187)
HSL	hsl(261, 45%, 52%)
HSV	hsv(261, 59%, 73%)
CMYK	cmyk(38.5%, 59.4%, 0%, 26.7%)
CIE-LAB	lab(41.85, 41.06, -52.92)
CIE-LCH	lch(41.85, 66.98, 307.81°)
OKLab	oklab(51.61% 0.0741 -0.1504)
OKLCH	oklch(51.61% 0.168 296.2)
XYZ	xyz(18.6220, 12.4012, 48.4166)
Luminance	0.1240 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734CBB #94BB4C

analogous

#4C5DBB #734CBB #AB4CBB

triadic

#734CBB #BB734C #4CBB73

tetradic

#734CBB #BB4C5D #94BB4C #4CBBAB

square

#734CBB #BB4C5D #94BB4C #4CBBAB

split-complementary

#734CBB #BBAB4C #5DBB4C

monochromatic

#3D2766 #573892 #734CBB #9678CC #B8A5DD

Accessibility & contrast

On white

6.03

#734CBB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.48

#734CBB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734CBB

6.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734CBB	#FFFFFF	#000000	##FFFFFF
##734CBB	1.00	6.03	3.48	6.03
#FFFFFF	6.03	1.00	21.00	1.00
#000000	3.48	21.00	1.00	21.00
##FFFFFF	6.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0163BF

Deuteranopia (green-blind)

#1C61B9

Tritanopia (blue-blind)

#62647C

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #734cbb;
/* rgb */ color: rgb(115, 76, 187);
/* oklch */ color: oklch(51.6% 0.168 296.2);

Tailwind

colors: {
  custom: {
    50: '#a080d0',
    500: '#734cbb',
    950: '#000000',
  },
}

SCSS

$custom: #734cbb;
$custom-light: #a080d0;
$custom-dark: #000000;

JSON

{
  "hex": "#734cbb",
  "rgb": {
    "r": 115,
    "g": 76,
    "b": 187
  },
  "hsl": {
    "h": 261.081,
    "s": 44.939,
    "l": 51.569
  },
  "oklch": {
    "l": 0.51609,
    "c": 0.16769,
    "h": 296.2
  },
  "luminance": 0.12402
}

Semantic roles & 50–950 ramp

primary

#734CBB

secondary

#B9CA99

accent

#D553A7

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A14

muted

#7F7C82

Preview Lab

Preview with #734CBB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →