#734CB0#734CB0

#734CB0 is a mid, vivid violet. Relative luminance 0.119; OKLCH L 50.9% C 0.154 H 298.8°. Best body text is #FFFFFF at 6.20:1 contrast (WCAG AA passes).

Color values

HEX	#734CB0
RGB	rgb(115, 76, 176)
HSL	hsl(263, 40%, 49%)
HSV	hsv(263, 57%, 69%)
CMYK	cmyk(34.7%, 56.8%, 0%, 31%)
CIE-LAB	lab(41.13, 38.12, -47.60)
CIE-LCH	lch(41.13, 60.99, 308.69°)
OKLab	oklab(50.86% 0.0741 -0.1348)
OKLCH	oklch(50.86% 0.154 298.8)
XYZ	xyz(17.4892, 11.9481, 42.4507)
Luminance	0.1195 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734CB0 #89B04C

analogous

#4C57B0 #734CB0 #A54CB0

triadic

#734CB0 #B0734C #4CB073

tetradic

#734CB0 #B04C57 #89B04C #4CB0A5

square

#734CB0 #B04C57 #89B04C #4CB0A5

split-complementary

#734CB0 #B0A54C #57B04C

monochromatic

#3B275B #573A85 #734CB0 #9476C4 #B5A0D6

Accessibility & contrast

On white

6.20

#734CB0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.39

#734CB0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734CB0

6.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734CB0	#FFFFFF	#000000	##FFFFFF
##734CB0	1.00	6.20	3.39	6.20
#FFFFFF	6.20	1.00	21.00	1.00
#000000	3.39	21.00	1.00	21.00
##FFFFFF	6.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1E61B3

Deuteranopia (green-blind)

#2D60AE

Tritanopia (blue-blind)

#666076

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #734cb0;
/* rgb */ color: rgb(115, 76, 176);
/* oklch */ color: oklch(50.9% 0.154 298.8);

Tailwind

colors: {
  custom: {
    50: '#9f7fc8',
    500: '#734cb0',
    950: '#000000',
  },
}

SCSS

$custom: #734cb0;
$custom-light: #9f7fc8;
$custom-dark: #000000;

JSON

{
  "hex": "#734cb0",
  "rgb": {
    "r": 115,
    "g": 76,
    "b": 176
  },
  "hsl": {
    "h": 263.4,
    "s": 39.683,
    "l": 49.412
  },
  "oklch": {
    "l": 0.50858,
    "c": 0.15387,
    "h": 298.8
  },
  "luminance": 0.11948
}

Semantic roles & 50–950 ramp

primary

#734CB0

secondary

#B1C395

accent

#D058A1

background

#FAF7FC

surface

#F3EEF8

border

#CDC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #734CB0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →