#734CA3#734CA3

#734CA3 is a mid, vivid violet. Relative luminance 0.115; OKLCH L 50.0% C 0.137 H 302.4°. Best body text is #FFFFFF at 6.38:1 contrast (WCAG AA passes).

Color values

HEX	#734CA3
RGB	rgb(115, 76, 163)
HSL	hsl(267, 36%, 47%)
HSV	hsv(267, 53%, 64%)
CMYK	cmyk(29.4%, 53.4%, 0%, 36.1%)
CIE-LAB	lab(40.34, 34.74, -41.15)
CIE-LCH	lch(40.34, 53.85, 310.17°)
OKLab	oklab(50.02% 0.0736 -0.1159)
OKLCH	oklch(50.02% 0.137 302.4)
XYZ	xyz(16.2640, 11.4581, 35.9980)
Luminance	0.1146 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734CA3 #7CA34C

analogous

#4C50A3 #734CA3 #9F4CA3

triadic

#734CA3 #A3734C #4CA373

tetradic

#734CA3 #A34C50 #7CA34C #4CA39F

square

#734CA3 #A34C50 #7CA34C #4CA39F

split-complementary

#734CA3 #A39F4C #50A34C

monochromatic

#382550 #563979 #734CA3 #9270BC #B29AD0

Accessibility & contrast

On white

6.38

#734CA3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.29

#734CA3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734CA3

6.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734CA3	#FFFFFF	#000000	##FFFFFF
##734CA3	1.00	6.38	3.29	6.38
#FFFFFF	6.38	1.00	21.00	1.00
#000000	3.29	21.00	1.00	21.00
##FFFFFF	6.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2E5EA6

Deuteranopia (green-blind)

#3A5FA1

Tritanopia (blue-blind)

#6A5C70

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #734ca3;
/* rgb */ color: rgb(115, 76, 163);
/* oklch */ color: oklch(50.0% 0.137 302.4);

Tailwind

colors: {
  custom: {
    50: '#9e7fbf',
    500: '#734ca3',
    950: '#000000',
  },
}

SCSS

$custom: #734ca3;
$custom-light: #9e7fbf;
$custom-dark: #000000;

JSON

{
  "hex": "#734ca3",
  "rgb": {
    "r": 115,
    "g": 76,
    "b": 163
  },
  "hsl": {
    "h": 266.897,
    "s": 36.402,
    "l": 46.863
  },
  "oklch": {
    "l": 0.50018,
    "c": 0.13732,
    "h": 302.4
  },
  "luminance": 0.11458
}

Semantic roles & 50–950 ramp

primary

#734CA3

secondary

#A8BC8F

accent

#CC5B9A

background

#F9F7FB

surface

#F2EEF7

border

#CCC9D0

text

#0F0A12

muted

#7E7C81

Preview Lab

Preview with #734CA3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →