#734BD7#734BD7

#734BD7 is a mid, highly saturated violet. Relative luminance 0.136; OKLCH L 53.5% C 0.203 H 291.1°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#734BD7
RGB	rgb(115, 75, 215)
HSL	hsl(257, 64%, 57%)
HSV	hsv(257, 65%, 84%)
CMYK	cmyk(46.5%, 65.1%, 0%, 15.7%)
CIE-LAB	lab(43.63, 49.27, -66.24)
CIE-LCH	lch(43.63, 82.55, 306.64°)
OKLab	oklab(53.53% 0.0731 -0.1896)
OKLCH	oklch(53.53% 0.203 291.1)
XYZ	xyz(21.8486, 13.5825, 65.7473)
Luminance	0.1358 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734BD7 #AFD74B

analogous

#4B69D7 #734BD7 #B94BD7

triadic

#734BD7 #D7734B #4BD773

tetradic

#734BD7 #D74B69 #AFD74B #4BD7B9

square

#734BD7 #D74B69 #AFD74B #4BD7B9

split-complementary

#734BD7 #D7B94B #69D74B

monochromatic

#3D1E89 #532ABB #734BD7 #9A7DE2 #C1AFED

Accessibility & contrast

On white

5.65

#734BD7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#734BD7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734BD7

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734BD7	#FFFFFF	#000000	##FFFFFF
##734BD7	1.00	5.65	3.72	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0069DB

Deuteranopia (green-blind)

#0064D4

Tritanopia (blue-blind)

#546D8A

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #734bd7;
/* rgb */ color: rgb(115, 75, 215);
/* oklch */ color: oklch(53.5% 0.203 291.1);

Tailwind

colors: {
  custom: {
    50: '#a380e4',
    500: '#734bd7',
    950: '#000000',
  },
}

SCSS

$custom: #734bd7;
$custom-light: #a380e4;
$custom-dark: #000000;

JSON

{
  "hex": "#734bd7",
  "rgb": {
    "r": 115,
    "g": 75,
    "b": 215
  },
  "hsl": {
    "h": 257.143,
    "s": 63.636,
    "l": 56.863
  },
  "oklch": {
    "l": 0.53531,
    "c": 0.20322,
    "h": 291.1
  },
  "luminance": 0.13583
}

Semantic roles & 50–950 ramp

primary

#734BD7

secondary

#CBDBA2

accent

#E741B7

background

#FAF7FE

surface

#F4EEFC

border

#CEC9D5

text

#100A16

muted

#7F7C84

Preview Lab

Preview with #734BD7

Body copy rendered with the generated semantic roles for this colour.

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