#734BD4#734BD4

#734BD4 is a mid, vivid violet. Relative luminance 0.134; OKLCH L 53.3% C 0.200 H 291.6°. Best body text is #FFFFFF at 5.70:1 contrast (WCAG AA passes).

Color values

HEX	#734BD4
RGB	rgb(115, 75, 212)
HSL	hsl(258, 61%, 56%)
HSV	hsv(258, 65%, 83%)
CMYK	cmyk(45.8%, 64.6%, 0%, 16.9%)
CIE-LAB	lab(43.40, 48.44, -64.88)
CIE-LCH	lch(43.40, 80.97, 306.75°)
OKLab	oklab(53.3% 0.0735 -0.1856)
OKLCH	oklch(53.3% 0.2 291.6)
XYZ	xyz(21.4667, 13.4297, 63.7357)
Luminance	0.1343 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734BD4 #ACD44B

analogous

#4B68D4 #734BD4 #B84BD4

triadic

#734BD4 #D4734B #4BD473

tetradic

#734BD4 #D44B68 #ACD44B #4BD4B8

square

#734BD4 #D44B68 #ACD44B #4BD4B8

split-complementary

#734BD4 #D4B84B #68D44B

monochromatic

#3D2085 #542CB6 #734BD4 #997CE0 #C0AEEC

Accessibility & contrast

On white

5.70

#734BD4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.69

#734BD4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734BD4

5.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734BD4	#FFFFFF	#000000	##FFFFFF
##734BD4	1.00	5.70	3.69	5.70
#FFFFFF	5.70	1.00	21.00	1.00
#000000	3.69	21.00	1.00	21.00
##FFFFFF	5.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0069D8

Deuteranopia (green-blind)

#0064D1

Tritanopia (blue-blind)

#566C89

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #734bd4;
/* rgb */ color: rgb(115, 75, 212);
/* oklch */ color: oklch(53.3% 0.200 291.6);

Tailwind

colors: {
  custom: {
    50: '#a380e2',
    500: '#734bd4',
    950: '#000000',
  },
}

SCSS

$custom: #734bd4;
$custom-light: #a380e2;
$custom-dark: #000000;

JSON

{
  "hex": "#734bd4",
  "rgb": {
    "r": 115,
    "g": 75,
    "b": 212
  },
  "hsl": {
    "h": 257.518,
    "s": 61.435,
    "l": 56.275
  },
  "oklch": {
    "l": 0.53299,
    "c": 0.19964,
    "h": 291.6
  },
  "luminance": 0.1343
}

Semantic roles & 50–950 ramp

primary

#734BD4

secondary

#C9DAA1

accent

#E543B5

background

#FAF7FE

surface

#F4EEFC

border

#CEC9D5

text

#100A15

muted

#7F7C84

Preview Lab

Preview with #734BD4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →