#734BC7#734BC7

#734BC7 is a mid, vivid violet. Relative luminance 0.128; OKLCH L 52.3% C 0.184 H 294.0°. Best body text is #FFFFFF at 5.90:1 contrast (WCAG AA passes).

Color values

HEX	#734BC7
RGB	rgb(115, 75, 199)
HSL	hsl(259, 53%, 54%)
HSV	hsv(259, 62%, 78%)
CMYK	cmyk(42.2%, 62.3%, 0%, 22%)
CIE-LAB	lab(42.46, 44.88, -58.92)
CIE-LCH	lch(42.46, 74.06, 307.30°)
OKLab	oklab(52.32% 0.0747 -0.1681)
OKLCH	oklch(52.32% 0.184 294)
XYZ	xyz(19.8923, 12.8000, 55.4443)
Luminance	0.1280 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734BC7 #9FC74B

analogous

#4B61C7 #734BC7 #B14BC7

triadic

#734BC7 #C7734B #4BC773

tetradic

#734BC7 #C74B61 #9FC74B #4BC7B1

square

#734BC7 #C74B61 #9FC74B #4BC7B1

split-complementary

#734BC7 #C7B14B #61C74B

monochromatic

#3E2474 #5732A2 #734BC7 #977AD6 #BCA8E4

Accessibility & contrast

On white

5.90

#734BC7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.56

#734BC7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734BC7

5.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734BC7	#FFFFFF	#000000	##FFFFFF
##734BC7	1.00	5.90	3.56	5.90
#FFFFFF	5.90	1.00	21.00	1.00
#000000	3.56	21.00	1.00	21.00
##FFFFFF	5.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0066CB

Deuteranopia (green-blind)

#0062C4

Tritanopia (blue-blind)

#5C6782

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #734bc7;
/* rgb */ color: rgb(115, 75, 199);
/* oklch */ color: oklch(52.3% 0.184 294.0);

Tailwind

colors: {
  custom: {
    50: '#a17fd9',
    500: '#734bc7',
    950: '#000000',
  },
}

SCSS

$custom: #734bc7;
$custom-light: #a17fd9;
$custom-dark: #000000;

JSON

{
  "hex": "#734bc7",
  "rgb": {
    "r": 115,
    "g": 75,
    "b": 199
  },
  "hsl": {
    "h": 259.355,
    "s": 52.542,
    "l": 53.725
  },
  "oklch": {
    "l": 0.52318,
    "c": 0.18392,
    "h": 294
  },
  "luminance": 0.12801
}

Semantic roles & 50–950 ramp

primary

#734BC7

secondary

#C0D19C

accent

#DC4CAD

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#0F0A15

muted

#7F7C83

Preview Lab

Preview with #734BC7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →