#734BC4#734BC4

#734BC4 is a mid, vivid violet. Relative luminance 0.127; OKLCH L 52.1% C 0.180 H 294.5°. Best body text is #FFFFFF at 5.94:1 contrast (WCAG AA passes).

Color values

HEX	#734BC4
RGB	rgb(115, 75, 196)
HSL	hsl(260, 51%, 53%)
HSV	hsv(260, 62%, 77%)
CMYK	cmyk(41.3%, 61.7%, 0%, 23.1%)
CIE-LAB	lab(42.25, 44.06, -57.52)
CIE-LCH	lch(42.25, 72.45, 307.45°)
OKLab	oklab(52.1% 0.0749 -0.164)
OKLCH	oklch(52.1% 0.18 294.5)
XYZ	xyz(19.5475, 12.6620, 53.6280)
Luminance	0.1266 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734BC4 #9CC44B

analogous

#4B5FC4 #734BC4 #B04BC4

triadic

#734BC4 #C4734B #4BC473

tetradic

#734BC4 #C44B5F #9CC44B #4BC4B0

square

#734BC4 #C44B5F #9CC44B #4BC4B0

split-complementary

#734BC4 #C4B04B #5FC44B

monochromatic

#3E2570 #57349E #734BC4 #9779D3 #BBA7E2

Accessibility & contrast

On white

5.94

#734BC4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.53

#734BC4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734BC4

5.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734BC4	#FFFFFF	#000000	##FFFFFF
##734BC4	1.00	5.94	3.53	5.94
#FFFFFF	5.94	1.00	21.00	1.00
#000000	3.53	21.00	1.00	21.00
##FFFFFF	5.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0065C8

Deuteranopia (green-blind)

#0062C1

Tritanopia (blue-blind)

#5E6680

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #734bc4;
/* rgb */ color: rgb(115, 75, 196);
/* oklch */ color: oklch(52.1% 0.180 294.5);

Tailwind

colors: {
  custom: {
    50: '#a17fd7',
    500: '#734bc4',
    950: '#000000',
  },
}

SCSS

$custom: #734bc4;
$custom-light: #a17fd7;
$custom-dark: #000000;

JSON

{
  "hex": "#734bc4",
  "rgb": {
    "r": 115,
    "g": 75,
    "b": 196
  },
  "hsl": {
    "h": 259.835,
    "s": 50.628,
    "l": 53.137
  },
  "oklch": {
    "l": 0.52098,
    "c": 0.18024,
    "h": 294.5
  },
  "luminance": 0.12663
}

Semantic roles & 50–950 ramp

primary

#734BC4

secondary

#BECF9B

accent

#DA4EAC

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0A14

muted

#7F7C83

Preview Lab

Preview with #734BC4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →