#734BBF#734BBF

#734BBF is a mid, vivid violet. Relative luminance 0.124; OKLCH L 51.7% C 0.174 H 295.6°. Best body text is #FFFFFF at 6.02:1 contrast (WCAG AA passes).

Color values

HEX	#734BBF
RGB	rgb(115, 75, 191)
HSL	hsl(261, 48%, 52%)
HSV	hsv(261, 61%, 75%)
CMYK	cmyk(39.8%, 60.7%, 0%, 25.1%)
CIE-LAB	lab(41.90, 42.70, -55.16)
CIE-LCH	lch(41.90, 69.76, 307.75°)
OKLab	oklab(51.74% 0.0751 -0.157)
OKLCH	oklch(51.74% 0.174 295.6)
XYZ	xyz(18.9878, 12.4382, 50.6805)
Luminance	0.1244 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734BBF #97BF4B

analogous

#4B5DBF #734BBF #AD4BBF

triadic

#734BBF #BF734B #4BBF73

tetradic

#734BBF #BF4B5D #97BF4B #4BBFAD

square

#734BBF #BF4B5D #97BF4B #4BBFAD

split-complementary

#734BBF #BFAD4B #5DBF4B

monochromatic

#3D266A #573697 #734BBF #9678CF #B9A5DF

Accessibility & contrast

On white

6.02

#734BBF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.49

#734BBF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734BBF

6.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734BBF	#FFFFFF	#000000	##FFFFFF
##734BBF	1.00	6.02	3.49	6.02
#FFFFFF	6.02	1.00	21.00	1.00
#000000	3.49	21.00	1.00	21.00
##FFFFFF	6.02	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0064C3

Deuteranopia (green-blind)

#0F61BC

Tritanopia (blue-blind)

#60657E

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #734bbf;
/* rgb */ color: rgb(115, 75, 191);
/* oklch */ color: oklch(51.7% 0.174 295.6);

Tailwind

colors: {
  custom: {
    50: '#a07fd3',
    500: '#734bbf',
    950: '#000000',
  },
}

SCSS

$custom: #734bbf;
$custom-light: #a07fd3;
$custom-dark: #000000;

JSON

{
  "hex": "#734bbf",
  "rgb": {
    "r": 115,
    "g": 75,
    "b": 191
  },
  "hsl": {
    "h": 260.69,
    "s": 47.541,
    "l": 52.157
  },
  "oklch": {
    "l": 0.51737,
    "c": 0.17409,
    "h": 295.6
  },
  "luminance": 0.12439
}

Semantic roles & 50–950 ramp

primary

#734BBF

secondary

#BBCC9A

accent

#D751A9

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0A14

muted

#7F7C83

Preview Lab

Preview with #734BBF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →