#734BB7#734BB7

#734BB7 is a mid, vivid violet. Relative luminance 0.121; OKLCH L 51.2% C 0.164 H 297.3°. Best body text is #FFFFFF at 6.14:1 contrast (WCAG AA passes).

Color values

HEX	#734BB7
RGB	rgb(115, 75, 183)
HSL	hsl(262, 43%, 51%)
HSV	hsv(262, 59%, 72%)
CMYK	cmyk(37.2%, 59%, 0%, 28.2%)
CIE-LAB	lab(41.37, 40.55, -51.35)
CIE-LCH	lch(41.37, 65.43, 308.30°)
OKLab	oklab(51.17% 0.0754 -0.1458)
OKLCH	oklch(51.17% 0.164 297.3)
XYZ	xyz(18.1314, 12.0956, 46.1700)
Luminance	0.1210 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734BB7 #8FB74B

analogous

#4B59B7 #734BB7 #A94BB7

triadic

#734BB7 #B7734B #4BB773

tetradic

#734BB7 #B74B59 #8FB74B #4BB7A9

square

#734BB7 #B74B59 #8FB74B #4BB7A9

split-complementary

#734BB7 #B7A94B #59B74B

monochromatic

#3C2761 #57388D #734BB7 #9577C8 #B7A2DA

Accessibility & contrast

On white

6.14

#734BB7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.42

#734BB7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734BB7

6.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734BB7	#FFFFFF	#000000	##FFFFFF
##734BB7	1.00	6.14	3.42	6.14
#FFFFFF	6.14	1.00	21.00	1.00
#000000	3.42	21.00	1.00	21.00
##FFFFFF	6.14	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0A62BB

Deuteranopia (green-blind)

#2160B5

Tritanopia (blue-blind)

#63627A

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #734bb7;
/* rgb */ color: rgb(115, 75, 183);
/* oklch */ color: oklch(51.2% 0.164 297.3);

Tailwind

colors: {
  custom: {
    50: '#a07fcd',
    500: '#734bb7',
    950: '#000000',
  },
}

SCSS

$custom: #734bb7;
$custom-light: #a07fcd;
$custom-dark: #000000;

JSON

{
  "hex": "#734bb7",
  "rgb": {
    "r": 115,
    "g": 75,
    "b": 183
  },
  "hsl": {
    "h": 262.222,
    "s": 42.857,
    "l": 50.588
  },
  "oklch": {
    "l": 0.51174,
    "c": 0.16416,
    "h": 297.3
  },
  "luminance": 0.12096
}

Semantic roles & 50–950 ramp

primary

#734BB7

secondary

#B5C797

accent

#D355A4

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #734BB7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →