#734BAF#734BAF

#734BAF is a mid, vivid violet. Relative luminance 0.118; OKLCH L 50.6% C 0.154 H 299.3°. Best body text is #FFFFFF at 6.26:1 contrast (WCAG AA passes).

Color values

HEX	#734BAF
RGB	rgb(115, 75, 175)
HSL	hsl(264, 40%, 49%)
HSV	hsv(264, 57%, 69%)
CMYK	cmyk(34.3%, 57.1%, 0%, 31.4%)
CIE-LAB	lab(40.85, 38.43, -47.46)
CIE-LCH	lch(40.85, 61.07, 309.00°)
OKLab	oklab(50.63% 0.0754 -0.1344)
OKLCH	oklch(50.63% 0.154 299.3)
XYZ	xyz(17.3223, 11.7720, 41.9087)
Luminance	0.1177 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734BAF #87AF4B

analogous

#4B55AF #734BAF #A54BAF

triadic

#734BAF #AF734B #4BAF73

tetradic

#734BAF #AF4B55 #87AF4B #4BAFA5

square

#734BAF #AF4B55 #87AF4B #4BAFA5

split-complementary

#734BAF #AFA54B #55AF4B

monochromatic

#3B2659 #573984 #734BAF #9474C3 #B59FD6

Accessibility & contrast

On white

6.26

#734BAF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.35

#734BAF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734BAF

6.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734BAF	#FFFFFF	#000000	##FFFFFF
##734BAF	1.00	6.26	3.35	6.26
#FFFFFF	6.26	1.00	21.00	1.00
#000000	3.35	21.00	1.00	21.00
##FFFFFF	6.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1D60B2

Deuteranopia (green-blind)

#2D5FAD

Tritanopia (blue-blind)

#665F76

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #734baf;
/* rgb */ color: rgb(115, 75, 175);
/* oklch */ color: oklch(50.6% 0.154 299.3);

Tailwind

colors: {
  custom: {
    50: '#9f7fc7',
    500: '#734baf',
    950: '#000000',
  },
}

SCSS

$custom: #734baf;
$custom-light: #9f7fc7;
$custom-dark: #000000;

JSON

{
  "hex": "#734baf",
  "rgb": {
    "r": 115,
    "g": 75,
    "b": 175
  },
  "hsl": {
    "h": 264,
    "s": 40,
    "l": 49.02
  },
  "oklch": {
    "l": 0.5063,
    "c": 0.15413,
    "h": 299.3
  },
  "luminance": 0.11772
}

Semantic roles & 50–950 ramp

primary

#734BAF

secondary

#B0C293

accent

#D058A0

background

#FAF7FC

surface

#F3EEF8

border

#CDC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #734BAF

Body copy rendered with the generated semantic roles for this colour.

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