#734BAB#734BAB

#734BAB is a mid, vivid violet. Relative luminance 0.116; OKLCH L 50.4% C 0.149 H 300.4°. Best body text is #FFFFFF at 6.32:1 contrast (WCAG AA passes).

Color values

HEX	#734BAB
RGB	rgb(115, 75, 171)
HSL	hsl(265, 39%, 48%)
HSV	hsv(265, 56%, 67%)
CMYK	cmyk(32.7%, 56.1%, 0%, 32.9%)
CIE-LAB	lab(40.60, 37.38, -45.50)
CIE-LCH	lch(40.60, 58.89, 309.41°)
OKLab	oklab(50.37% 0.0753 -0.1286)
OKLCH	oklch(50.37% 0.149 300.4)
XYZ	xyz(16.9352, 11.6172, 39.8703)
Luminance	0.1162 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734BAB #83AB4B

analogous

#4B53AB #734BAB #A34BAB

triadic

#734BAB #AB734B #4BAB73

tetradic

#734BAB #AB4B53 #83AB4B #4BABA3

square

#734BAB #AB4B53 #83AB4B #4BABA3

split-complementary

#734BAB #ABA34B #53AB4B

monochromatic

#3A2656 #563880 #734BAB #9372C1 #B49DD4

Accessibility & contrast

On white

6.32

#734BAB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.32

#734BAB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734BAB

6.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734BAB	#FFFFFF	#000000	##FFFFFF
##734BAB	1.00	6.32	3.32	6.32
#FFFFFF	6.32	1.00	21.00	1.00
#000000	3.32	21.00	1.00	21.00
##FFFFFF	6.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#235FAE

Deuteranopia (green-blind)

#315FA9

Tritanopia (blue-blind)

#685E74

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #734bab;
/* rgb */ color: rgb(115, 75, 171);
/* oklch */ color: oklch(50.4% 0.149 300.4);

Tailwind

colors: {
  custom: {
    50: '#9f7fc4',
    500: '#734bab',
    950: '#000000',
  },
}

SCSS

$custom: #734bab;
$custom-light: #9f7fc4;
$custom-dark: #000000;

JSON

{
  "hex": "#734bab",
  "rgb": {
    "r": 115,
    "g": 75,
    "b": 171
  },
  "hsl": {
    "h": 265,
    "s": 39.024,
    "l": 48.235
  },
  "oklch": {
    "l": 0.50365,
    "c": 0.14908,
    "h": 300.4
  },
  "luminance": 0.11617
}

Semantic roles & 50–950 ramp

primary

#734BAB

secondary

#ADC091

accent

#CF599E

background

#FAF7FC

surface

#F3EEF8

border

#CDC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #734BAB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →