#734ACC#734ACC
#734ACC is a mid, vivid violet. Relative luminance 0.129; OKLCH L 52.5% C 0.191 H 293.2°. Best body text is #FFFFFF at 5.87:1 contrast (WCAG AA passes).
Color values
| HEX | #734ACC |
|---|---|
| RGB | rgb(115, 74, 204) |
| HSL | hsl(259, 56%, 55%) |
| HSV | hsv(259, 64%, 80%) |
| CMYK | cmyk(43.6%, 63.7%, 0%, 20%) |
| CIE-LAB | lab(42.61, 46.79, -61.56) |
| CIE-LCH | lch(42.61, 77.32, 307.24°) |
| OKLab | oklab(52.54% 0.0753 -0.1758) |
| OKLCH | oklch(52.54% 0.191 293.2) |
| XYZ | xyz(20.4151, 12.9014, 58.5296) |
| Luminance | 0.1290 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Bluey Purple
#6241C7
ΔE00 3.72
Bluish Purple
#703BE7
ΔE00 4.44
Light Indigo
#6D5ACF
ΔE00 4.70
Slate Blue
#6A5ACD
ΔE00 4.90
Iris
#6258C4
ΔE00 5.34
Purpleish Blue
#6140EF
ΔE00 5.41
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#734ACC #A3CC4A
analogous
#4A62CC #734ACC #B44ACC
triadic
#734ACC #CC734A #4ACC73
tetradic
#734ACC #CC4A62 #A3CC4A #4ACCB4
square
#734ACC #CC4A62 #A3CC4A #4ACCB4
split-complementary
#734ACC #CCB44A #62CC4A
monochromatic
#3E2279 #5630A9 #734ACC #987AD9 #BDA9E7
Accessibility & contrast
On white
5.87
#734ACC on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.58
#734ACC on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #734ACC
5.87:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##734ACC | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##734ACC | 1.00 | 5.87 | 3.58 | 5.87 |
| #FFFFFF | 5.87 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.58 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.87 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0066D0
Deuteranopia (green-blind)
#0062C9
Tritanopia (blue-blind)
#5A6884
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #734acc; /* rgb */ color: rgb(115, 74, 204); /* oklch */ color: oklch(52.5% 0.191 293.2);
Tailwind
colors: {
custom: {
50: '#a27fdc',
500: '#734acc',
950: '#000000',
},
}SCSS
$custom: #734acc; $custom-light: #a27fdc; $custom-dark: #000000;
JSON
{
"hex": "#734acc",
"rgb": {
"r": 115,
"g": 74,
"b": 204
},
"hsl": {
"h": 258.923,
"s": 56.034,
"l": 54.51
},
"oklch": {
"l": 0.52543,
"c": 0.19131,
"h": 293.2
},
"luminance": 0.12902
}Semantic roles & 50–950 ramp
primary
#734ACC
secondary
#C3D49D
accent
#DF48B0
background
#FAF7FD
surface
#F4EEFB
border
#CEC9D4
text
#100A15
muted
#7F7C83