#734AC0#734AC0

#734AC0 is a mid, vivid violet. Relative luminance 0.123; OKLCH L 51.7% C 0.177 H 295.6°. Best body text is #FFFFFF at 6.05:1 contrast (WCAG AA passes).

Color values

HEX	#734AC0
RGB	rgb(115, 74, 192)
HSL	hsl(261, 48%, 52%)
HSV	hsv(261, 61%, 75%)
CMYK	cmyk(40.1%, 61.5%, 0%, 24.7%)
CIE-LAB	lab(41.76, 43.53, -55.97)
CIE-LCH	lch(41.76, 70.91, 307.87°)
OKLab	oklab(51.66% 0.0763 -0.1594)
OKLCH	oklch(51.66% 0.177 295.6)
XYZ	xyz(19.0309, 12.3478, 51.2396)
Luminance	0.1235 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734AC0 #97C04A

analogous

#4A5CC0 #734AC0 #AE4AC0

triadic

#734AC0 #C0734A #4AC073

tetradic

#734AC0 #C04A5C #97C04A #4AC0AE

square

#734AC0 #C04A5C #97C04A #4AC0AE

split-complementary

#734AC0 #C0AE4A #5CC04A

monochromatic

#3D256B #573598 #734AC0 #9677D0 #B9A5E0

Accessibility & contrast

On white

6.05

#734AC0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.47

#734AC0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734AC0

6.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734AC0	#FFFFFF	#000000	##FFFFFF
##734AC0	1.00	6.05	3.47	6.05
#FFFFFF	6.05	1.00	21.00	1.00
#000000	3.47	21.00	1.00	21.00
##FFFFFF	6.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0063C4

Deuteranopia (green-blind)

#0661BD

Tritanopia (blue-blind)

#60647E

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #734ac0;
/* rgb */ color: rgb(115, 74, 192);
/* oklch */ color: oklch(51.7% 0.177 295.6);

Tailwind

colors: {
  custom: {
    50: '#a07ed4',
    500: '#734ac0',
    950: '#000000',
  },
}

SCSS

$custom: #734ac0;
$custom-light: #a07ed4;
$custom-dark: #000000;

JSON

{
  "hex": "#734ac0",
  "rgb": {
    "r": 115,
    "g": 74,
    "b": 192
  },
  "hsl": {
    "h": 260.847,
    "s": 48.361,
    "l": 52.157
  },
  "oklch": {
    "l": 0.51656,
    "c": 0.17672,
    "h": 295.6
  },
  "luminance": 0.12348
}

Semantic roles & 50–950 ramp

primary

#734AC0

secondary

#BBCD99

accent

#D850A9

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0A14

muted

#7F7C83

Preview Lab

Preview with #734AC0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →