#734AA2#734AA2

#734AA2 is a mid, vivid violet. Relative luminance 0.112; OKLCH L 49.6% C 0.139 H 303.2°. Best body text is #FFFFFF at 6.50:1 contrast (WCAG AA passes).

Color values

HEX	#734AA2
RGB	rgb(115, 74, 162)
HSL	hsl(268, 37%, 46%)
HSV	hsv(268, 54%, 64%)
CMYK	cmyk(29%, 54.3%, 0%, 36.5%)
CIE-LAB	lab(39.83, 35.64, -41.37)
CIE-LCH	lch(39.83, 54.60, 310.75°)
OKLab	oklab(49.62% 0.0763 -0.1165)
OKLCH	oklch(49.62% 0.139 303.2)
XYZ	xyz(16.0391, 11.1511, 35.4828)
Luminance	0.1115 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734AA2 #79A24A

analogous

#4A4DA2 #734AA2 #9F4AA2

triadic

#734AA2 #A2734A #4AA273

tetradic

#734AA2 #A24A4D #79A24A #4AA29F

square

#734AA2 #A24A4D #79A24A #4AA29F

split-complementary

#734AA2 #A29F4A #4DA24A

monochromatic

#37244E #553778 #734AA2 #926DBC #B197CF

Accessibility & contrast

On white

6.50

#734AA2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.23

#734AA2 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734AA2

6.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734AA2	#FFFFFF	#000000	##FFFFFF
##734AA2	1.00	6.50	3.23	6.50
#FFFFFF	6.50	1.00	21.00	1.00
#000000	3.23	21.00	1.00	21.00
##FFFFFF	6.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B5DA5

Deuteranopia (green-blind)

#385EA0

Tritanopia (blue-blind)

#6A5B6F

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #734aa2;
/* rgb */ color: rgb(115, 74, 162);
/* oklch */ color: oklch(49.6% 0.139 303.2);

Tailwind

colors: {
  custom: {
    50: '#9e7ebe',
    500: '#734aa2',
    950: '#000000',
  },
}

SCSS

$custom: #734aa2;
$custom-light: #9e7ebe;
$custom-dark: #000000;

JSON

{
  "hex": "#734aa2",
  "rgb": {
    "r": 115,
    "g": 74,
    "b": 162
  },
  "hsl": {
    "h": 267.955,
    "s": 37.288,
    "l": 46.275
  },
  "oklch": {
    "l": 0.49623,
    "c": 0.13928,
    "h": 303.2
  },
  "luminance": 0.11151
}

Semantic roles & 50–950 ramp

primary

#734AA2

secondary

#A6BC8C

accent

#CD5B98

background

#F9F7FB

surface

#F2EEF7

border

#CCC9D0

text

#0F0A12

muted

#7E7C81

Preview Lab

Preview with #734AA2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →