#7349AC#7349AC

#7349AC is a mid, vivid violet. Relative luminance 0.114; OKLCH L 50.1% C 0.153 H 300.5°. Best body text is #FFFFFF at 6.41:1 contrast (WCAG AA passes).

Color values

HEX	#7349AC
RGB	rgb(115, 73, 172)
HSL	hsl(265, 40%, 48%)
HSV	hsv(265, 58%, 67%)
CMYK	cmyk(33.1%, 57.6%, 0%, 32.5%)
CIE-LAB	lab(40.23, 38.79, -46.69)
CIE-LCH	lch(40.23, 60.70, 309.72°)
OKLab	oklab(50.11% 0.078 -0.1321)
OKLCH	oklch(50.11% 0.153 300.5)
XYZ	xyz(16.8974, 11.3884, 40.3297)
Luminance	0.1139 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7349AC #82AC49

analogous

#4950AC #7349AC #A449AC

triadic

#7349AC #AC7349 #49AC73

tetradic

#7349AC #AC4950 #82AC49 #49ACA4

square

#7349AC #AC4950 #82AC49 #49ACA4

split-complementary

#7349AC #ACA449 #50AC49

monochromatic

#3A2556 #563781 #7349AC #9370C2 #B39BD5

Accessibility & contrast

On white

6.41

#7349AC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.28

#7349AC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7349AC

6.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7349AC	#FFFFFF	#000000	##FFFFFF
##7349AC	1.00	6.41	3.28	6.41
#FFFFFF	6.41	1.00	21.00	1.00
#000000	3.28	21.00	1.00	21.00
##FFFFFF	6.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1C5EAF

Deuteranopia (green-blind)

#2D5EAA

Tritanopia (blue-blind)

#675D73

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #7349ac;
/* rgb */ color: rgb(115, 73, 172);
/* oklch */ color: oklch(50.1% 0.153 300.5);

Tailwind

colors: {
  custom: {
    50: '#9f7dc5',
    500: '#7349ac',
    950: '#000000',
  },
}

SCSS

$custom: #7349ac;
$custom-light: #9f7dc5;
$custom-dark: #000000;

JSON

{
  "hex": "#7349ac",
  "rgb": {
    "r": 115,
    "g": 73,
    "b": 172
  },
  "hsl": {
    "h": 265.455,
    "s": 40.408,
    "l": 48.039
  },
  "oklch": {
    "l": 0.5011,
    "c": 0.15342,
    "h": 300.5
  },
  "luminance": 0.11388
}

Semantic roles & 50–950 ramp

primary

#7349AC

secondary

#ACC190

accent

#D0589D

background

#FAF7FC

surface

#F3EEF8

border

#CDC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #7349AC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →