#7348B3#7348B3

#7348B3 is a mid, vivid violet. Relative luminance 0.115; OKLCH L 50.4% C 0.164 H 298.9°. Best body text is #FFFFFF at 6.35:1 contrast (WCAG AA passes).

Color values

HEX	#7348B3
RGB	rgb(115, 72, 179)
HSL	hsl(264, 43%, 49%)
HSV	hsv(264, 60%, 70%)
CMYK	cmyk(35.8%, 59.8%, 0%, 29.8%)
CIE-LAB	lab(40.47, 41.18, -50.44)
CIE-LCH	lch(40.47, 65.12, 309.23°)
OKLab	oklab(50.43% 0.0792 -0.1432)
OKLCH	oklch(50.43% 0.164 298.9)
XYZ	xyz(17.5223, 11.5341, 43.9422)
Luminance	0.1153 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

#533CC6

ΔE00 7.05

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7348B3 #88B348

analogous

#4853B3 #7348B3 #A948B3

triadic

#7348B3 #B37348 #48B373

tetradic

#7348B3 #B34853 #88B348 #48B3A9

square

#7348B3 #B34853 #88B348 #48B3A9

split-complementary

#7348B3 #B3A948 #53B348

monochromatic

#3B255C #573687 #7348B3 #9472C6 #B59ED8

Accessibility & contrast

On white

6.35

#7348B3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.31

#7348B3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7348B3

6.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7348B3	#FFFFFF	#000000	##FFFFFF
##7348B3	1.00	6.35	3.31	6.35
#FFFFFF	6.35	1.00	21.00	1.00
#000000	3.31	21.00	1.00	21.00
##FFFFFF	6.35	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#065FB6

Deuteranopia (green-blind)

#225EB1

Tritanopia (blue-blind)

#655F76

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #7348b3;
/* rgb */ color: rgb(115, 72, 179);
/* oklch */ color: oklch(50.4% 0.164 298.9);

Tailwind

colors: {
  custom: {
    50: '#9f7dca',
    500: '#7348b3',
    950: '#000000',
  },
}

SCSS

$custom: #7348b3;
$custom-light: #9f7dca;
$custom-dark: #000000;

JSON

{
  "hex": "#7348b3",
  "rgb": {
    "r": 115,
    "g": 72,
    "b": 179
  },
  "hsl": {
    "h": 264.112,
    "s": 42.629,
    "l": 49.216
  },
  "oklch": {
    "l": 0.5043,
    "c": 0.1636,
    "h": 298.9
  },
  "luminance": 0.11534
}

Semantic roles & 50–950 ramp

primary

#7348B3

secondary

#B0C492

accent

#D255A0

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #7348B3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →