#73487F#73487F

#73487F is a mid, moderate purple. Relative luminance 0.098; OKLCH L 47.3% C 0.099 H 318.7°. Best body text is #FFFFFF at 7.09:1 contrast (WCAG AA passes).

Color values

HEX	#73487F
RGB	rgb(115, 72, 127)
HSL	hsl(287, 28%, 39%)
HSV	hsv(287, 43%, 50%)
CMYK	cmyk(9.4%, 43.3%, 0%, 50.2%)
CIE-LAB	lab(37.50, 28.43, -23.80)
CIE-LCH	lch(37.50, 37.08, 320.06°)
OKLab	oklab(47.28% 0.0745 -0.0656)
OKLCH	oklch(47.28% 0.099 318.7)
XYZ	xyz(13.2178, 9.8123, 21.2722)
Luminance	0.0981 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#73487F #547F48

analogous

#58487F #73487F #7F4870

triadic

#73487F #7F7348 #487F73

tetradic

#73487F #7F5848 #547F48 #48707F

square

#73487F #7F5848 #547F48 #48707F

split-complementary

#73487F #707F48 #487F58

monochromatic

#2C1C31 #503258 #73487F #9660A5 #AF87BB

Accessibility & contrast

On white

7.09

#73487F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.96

#73487F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #73487F

7.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##73487F	#FFFFFF	#000000	##FFFFFF
##73487F	1.00	7.09	2.96	7.09
#FFFFFF	7.09	1.00	21.00	1.00
#000000	2.96	21.00	1.00	21.00
##FFFFFF	7.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#405581

Deuteranopia (green-blind)

#4B5A7D

Tritanopia (blue-blind)

#734F5D

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #73487f;
/* rgb */ color: rgb(115, 72, 127);
/* oklch */ color: oklch(47.3% 0.099 318.7);

Tailwind

colors: {
  custom: {
    50: '#9c7ca4',
    500: '#73487f',
    950: '#000000',
  },
}

SCSS

$custom: #73487f;
$custom-light: #9c7ca4;
$custom-dark: #000000;

JSON

{
  "hex": "#73487f",
  "rgb": {
    "r": 115,
    "g": 72,
    "b": 127
  },
  "hsl": {
    "h": 286.909,
    "s": 27.638,
    "l": 39.02
  },
  "oklch": {
    "l": 0.47279,
    "c": 0.09927,
    "h": 318.7
  },
  "luminance": 0.09812
}

Semantic roles & 50–950 ramp

primary

#73487F

secondary

#85A77C

accent

#C46479

background

#F9F7FA

surface

#F2EEF4

border

#CCC9CE

text

#0E090F

muted

#7E7B7F

Preview Lab

Preview with #73487F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →