#734749#734749

#734749 is a dark, moderate red. Relative luminance 0.086; OKLCH L 44.9% C 0.061 H 16.8°. Best body text is #FFFFFF at 7.70:1 contrast (WCAG AA passes).

Color values

HEX	#734749
RGB	rgb(115, 71, 73)
HSL	hsl(357, 24%, 36%)
HSV	hsv(357, 38%, 45%)
CMYK	cmyk(0%, 38.3%, 36.5%, 54.9%)
CIE-LAB	lab(35.27, 19.13, 6.72)
CIE-LCH	lch(35.27, 20.28, 19.36°)
OKLab	oklab(44.93% 0.058 0.0175)
OKLCH	oklch(44.93% 0.061 16.8)
XYZ	xyz(10.5265, 8.6331, 7.4140)
Luminance	0.0863 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734749 #477371

analogous

#73475F #734749 #735B47

triadic

#734749 #497347 #474973

tetradic

#734749 #5F7347 #477371 #5B4773

square

#734749 #5F7347 #477371 #5B4773

split-complementary

#734749 #47735B #475F73

monochromatic

#271819 #4D3031 #734749 #995E61 #B28285

Accessibility & contrast

On white

7.70

#734749 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.73

#734749 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #734749

7.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734749	#FFFFFF	#000000	##FFFFFF
##734749	1.00	7.70	2.73	7.70
#FFFFFF	7.70	1.00	21.00	1.00
#000000	2.73	21.00	1.00	21.00
##FFFFFF	7.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F4E49

Deuteranopia (green-blind)

#5A5648

Tritanopia (blue-blind)

#7B4248

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #734749;
/* rgb */ color: rgb(115, 71, 73);
/* oklch */ color: oklch(44.9% 0.061 16.8);

Tailwind

colors: {
  custom: {
    50: '#9d7b7b',
    500: '#734749',
    950: '#000000',
  },
}

SCSS

$custom: #734749;
$custom-light: #9d7b7b;
$custom-dark: #000000;

JSON

{
  "hex": "#734749",
  "rgb": {
    "r": 115,
    "g": 71,
    "b": 73
  },
  "hsl": {
    "h": 357.273,
    "s": 23.656,
    "l": 36.471
  },
  "oklch": {
    "l": 0.44929,
    "c": 0.06061,
    "h": 16.8
  },
  "luminance": 0.08632
}

Semantic roles & 50–950 ramp

primary

#734749

secondary

#789E9C

accent

#C0BC68

background

#F9F7F7

surface

#F2EDED

border

#CCC8C8

text

#0E0909

muted

#7E7B7B

Preview Lab

Preview with #734749

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →