#734599#734599

#734599 is a mid, vivid violet. Relative luminance 0.102; OKLCH L 48.2% C 0.136 H 307.3°. Best body text is #FFFFFF at 6.91:1 contrast (WCAG AA passes).

Color values

HEX#734599
RGBrgb(115, 69, 153)
HSLhsl(273, 38%, 44%)
HSVhsv(273, 55%, 60%)
CMYKcmyk(24.8%, 54.9%, 0%, 40%)
CIE-LABlab(38.20, 36.26, -38.56)
CIE-LCHlch(38.20, 52.93, 313.24°)
OKLaboklab(48.25% 0.0826 -0.1083)
OKLCHoklch(48.25% 0.136 307.3)
XYZxyz(14.9470, 10.2012, 31.3124)
Luminance0.1020 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#734599 #6B9945
analogous
#494599 #734599 #994595
triadic
#734599 #997345 #459973
tetradic
#734599 #994945 #6B9945 #459599
square
#734599 #994945 #6B9945 #459599
split-complementary
#734599 #959945 #459949
monochromatic
#341F45 #53326F #734599 #9263B9 #AF8DCC

Accessibility & contrast

On white

6.91
#734599 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.04
#734599 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734599
6.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##734599#FFFFFF#000000##FFFFFF
##7345991.006.913.046.91
#FFFFFF6.911.0021.001.00
#0000003.0421.001.0021.00
##FFFFFF6.911.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2A589C
Deuteranopia (green-blind)
#395A97
Tritanopia (blue-blind)
#6D5468
Achromatopsia (no color)
#5A5A5A

Design tokens & code

CSS
--color: #734599;
/* rgb */ color: rgb(115, 69, 153);
/* oklch */ color: oklch(48.2% 0.136 307.3);
Tailwind
colors: {
  custom: {
    50: '#9e7ab7',
    500: '#734599',
    950: '#000000',
  },
}
SCSS
$custom: #734599;
$custom-light: #9e7ab7;
$custom-dark: #000000;
JSON
{
  "hex": "#734599",
  "rgb": {
    "r": 115,
    "g": 69,
    "b": 153
  },
  "hsl": {
    "h": 272.857,
    "s": 37.838,
    "l": 43.529
  },
  "oklch": {
    "l": 0.48247,
    "c": 0.13625,
    "h": 307.3
  },
  "luminance": 0.10201
}

Semantic roles & 50–950 ramp

primary
#734599
secondary
#9AB783
accent
#CE5A8E
background
#F9F7FB
surface
#F2EEF6
border
#CCC9D0
text
#0F0911
muted
#7E7B80

Preview Lab

Preview with #734599

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#734599 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva